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Considers distribution in the financial services. Financial services providers face a wide choice in the combinations of channels that they can employ to market their products. Asserts that plastic cards are increasingly replacing paper cheques and credits and have become a key channel of...
Persistent link: https://www.econbiz.de/10014760306
Japan has a large number of credit cards on issue and many of these are issued by Japanese retailers. Two such retailers, Saison and Daiei, illustrate why and by what means Japanese retailers have entered the credit card market. This provides the backdrop to an explanation of how those major...
Persistent link: https://www.econbiz.de/10014803787