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Branding in the banking industry faces constraints in that its services are intangible and it is its products and services are complex to understand. The level of branding that financial institutions employ hence lack the presence of strong brand culture, unlike product industries. A major shift...
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among employees of a multinational corporation (MNC) in Germany and the USA, Marjaana Gunkel shows that the employees in … -- Retaining and Motivating Employees in Germany and the United States --Hypothesis 1 -- Diminishing Marginal Utility of … Performance Rewards--Hypothesis 2 -- An Exploratory Comparison of Performance Reward Preferences in China, Germany, Japan and the …
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