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~subject:"Konsumentenverhalten"
~subject:"Strategisches Management"
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Konsumentenverhalten
Strategisches Management
Nachhaltige Entwicklung
48,285
Sustainable development
47,962
Marketing
29,195
Nachhaltigkeit
22,399
Sustainability
20,318
Welt
10,099
World
10,024
Theorie
7,940
Theory
7,792
Corporate Social Responsibility
7,634
Corporate social responsibility
7,529
sustainability
6,437
Deutschland
5,793
Germany
5,198
sustainable development
4,955
Umweltpolitik
4,163
Environmental management
4,046
Umweltmanagement
4,024
Marketingmanagement
3,999
Consumer behaviour
3,836
Marketing management
3,764
Innovation
3,698
Environmental policy
3,664
Wirtschaftswachstum
3,487
Entwicklungsländer
3,340
Economic growth
3,311
Developing countries
3,242
Supply chain
3,177
Lieferkette
3,164
USA
3,123
Marketingtheorie
3,070
United States
2,981
Marketing theory
2,952
EU-Staaten
2,674
EU countries
2,642
marketing
2,538
Climate change
2,473
Klimawandel
2,395
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Online availability
All
Undetermined
2,057
Free
837
Type of publication
All
Article
3,448
Book / Working Paper
2,857
Journal
33
Type of publication (narrower categories)
All
Article in journal
2,859
Aufsatz in Zeitschrift
2,859
Aufsatz im Buch
615
Book section
615
Hochschulschrift
444
Graue Literatur
366
Non-commercial literature
366
Collection of articles of several authors
355
Sammelwerk
355
Thesis
295
Aufsatzsammlung
286
Working Paper
194
Arbeitspapier
175
Lehrbuch
154
Textbook
134
Konferenzschrift
126
Case study
112
Fallstudie
112
Bibliografie enthalten
89
Bibliography included
89
Conference proceedings
60
Dissertation u.a. Prüfungsschriften
59
Ratgeber
36
Guidebook
33
Conference paper
32
Konferenzbeitrag
32
Reprint
30
Collection of articles written by one author
29
Sammlung
29
Handbook
28
Handbuch
28
Festschrift
20
Fallstudiensammlung
16
Glossar enthalten
15
Glossary included
15
Amtsdruckschrift
14
Government document
14
Bibliografie
10
Einführung
9
Forschungsbericht
6
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English
4,825
German
1,382
Undetermined
90
French
21
Polish
19
Russian
10
Italian
8
Portuguese
2
Hungarian
1
Norwegian
1
Slovak
1
Ukrainian
1
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Author
All
Kotler, Philip
22
Wiedmann, Klaus-Peter
22
Tomczak, Torsten
18
Tadajewski, Mark
17
Fritz, Wolfgang
16
Meffert, Heribert
16
Aaker, David A.
15
Bruhn, Manfred
15
Cravens, David W.
15
Balderjahn, Ingo
13
Kuß, Alfred
13
Dobscha, Susan
12
Reisch, Lucia A.
12
Sheth, Jagdish N.
12
Kirchgeorg, Manfred
11
Maclaran, Pauline
11
Seyfang, Gill
11
Baker, Michael John
10
Belk, Russell W.
10
Benkenstein, Martin
10
Chatzidakis, Andreas
10
Foxall, Gordon R.
10
Kerin, Roger A.
10
Ko, Eunju
10
Lorek, Sylvia
10
Piercy, Nigel
10
Schaltegger, Stefan
10
Spiller, Achim
10
Thøgersen, John
10
Vrontis, Demetris
10
Henninger, Claudia E.
9
Lambin, Jean-Jacques
9
Sabel, Hermann
9
Scherhorn, Gerhard
9
Shaw, Deirdre
9
Weiser, Christoph
9
Andreasen, Alan R.
8
Arnold, Marlen
8
Baumgartner, Rupert J.
8
Dichtl, Erwin
8
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Institution
All
American Marketing Association
32
Springer Fachmedien Wiesbaden
27
Information Resources Management Association
12
Edward Elgar Publishing
9
Haufe-Lexware GmbH & Co. KG
9
Gesellschaft für Ökologische Kommunikation mbH
7
Nomos Verlagsgesellschaft
7
Springer-Verlag GmbH
7
Verlag Dr. Kovač
7
W. Kohlhammer GmbH
5
Österreich / Bundesministerium für Verkehr, Innovation und Technologie
5
Deutschland / Umweltbundesamt
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Friedrich-Schiller-Universität Jena
4
IGI Global
4
OECD
4
UVK Verlagsgesellschaft mbH
4
AMA Summer Academic Conference <2022, Chicago>
3
AMA Summer Academic Conference <2022, Online>
3
AMA Summer Academic Conference <2023, San Francisco, Calif.>
3
Christian-Albrechts-Universität zu Kiel
3
College of Commerce <Chicago, Ill.>
3
Deutsche Marketing-Vereinigung
3
Fördergesellschaft Marketing an der Universität Augsburg
3
Gesellschaft für Konsum-, Markt- und Absatzforschung
3
International Conference on Innovative Trends in Business Practices for Sustainable Development <2016, Chennai>
3
Peter Lang GmbH
3
University of Madras / Department of Commerce
3
Verband der Hochschullehrer für Betriebswirtschaft
3
Weltwirtschaftsforum
3
Axel-Springer-Verlag / Marketing Anzeigen
2
Bain & Company <Boston, Mass.>
2
Berliner Wissenschafts-Verlag
2
Campus Verlag
2
Centre for Social and Economic Research on the Global Environment
2
Chartered Institute of Marketing
2
DePaul University / College of Commerce
2
Duncker & Humblot
2
European Marketing Academy
2
Europäische Kommission
2
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Published in...
All
Business strategy and the environment
114
Journal of business research : JBR
106
SpringerLink / Bücher
88
International journal of consumer studies
82
Journal of macromarketing : examining the interactions among markets, marketing, and society
56
Journal of retailing and consumer services
48
Journal of business ethics : JOBE
46
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
44
Journal of marketing management : MM
40
Springer eBook Collection
38
Marketing theory
36
Cleaner and responsible consumption
34
Gabler Edition Wissenschaft
30
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
30
Corporate social responsibility and environmental management
27
Psychology & marketing
25
Cogent business & management
23
Europäische Hochschulschriften / 5
23
Journal of fashion marketing and management
23
Journal of Islamic marketing : JIMA
21
International journal of hospitality management
20
Journal of marketing management : JMM ; journal of the Academy of Marketing
19
Marketing intelligence & planning
19
European journal of marketing : EJM
18
Journal of macromarketing
18
Premier reference source
18
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
18
Asia Pacific journal of marketing and logistics
17
European research studies
17
Industrial marketing management : the international journal for industrial and high-tech firms
17
International journal of retail & distribution management
17
International journal of sustainable strategic management
17
Research
17
Technological forecasting & social change : an international journal
17
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
16
Journal of the Academy of Marketing Science
16
Management science : journal of the Institute for Operations Research and the Management Sciences
16
Springer eBook Collection / Business and Economics
16
Amfiteatru economic : an economic and business research periodical
15
Food policy : economics planning and politics of food and agriculture
15
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Source
All
ECONIS (ZBW)
5,904
USB Cologne (EcoSocSci)
397
EconStor
23
USB Cologne (business full texts)
6
OLC EcoSci
4
RePEc
3
ArchiDok
1
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1
Citizen-consumer oriented practices in naturalistic foodways : the case of the slow food movement
Chaudhury, Sarita Ray
;
Albinsson, Pia A.
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
1
,
pp. 36-52
Persistent link: https://www.econbiz.de/10010504594
Saved in:
2
Introduction to the special issue:
Sustainability
as megatrend II
Prothero, Andrea
;
McDonagh, Pierre
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
1
,
pp. 7-10
Persistent link: https://www.econbiz.de/10010504599
Saved in:
3
Unveiling everyday reflexivity tactics in a sustainable community
Casey, Katherine
;
Lichrou, Maria
;
O'Malley, Lisa
- In:
Journal of macromarketing : examining the interactions …
37
(
2017
)
3
,
pp. 227-239
Persistent link: https://www.econbiz.de/10011750534
Saved in:
4
Hippies, hummer owners, and people like me : stereotyping as a means of reconciling ethical consumption values with the DSP
Barnhart, Michelle
;
Mish, Jenny
- In:
Journal of macromarketing : examining the interactions …
37
(
2017
)
1
,
pp. 57-71
Persistent link: https://www.econbiz.de/10011657500
Saved in:
5
The
sustainability
pyramid : a hierarchical approach to greater
sustainability
and the United Nations Sustainable Development Goals with implications for
marketing
theory, practice...
Lim, Weng Marc
- In:
Australasian marketing journal : AMJ ; official journal …
30
(
2022
)
2
,
pp. 142-150
Persistent link: https://www.econbiz.de/10013256367
Saved in:
6
Rational consumer in the context of environmental protection
Drábik, Peter
;
Rehák, Róbert
;
Vernerová, Dominika
; …
- In:
Ekonomický časopis : časopis pre ekonomickú …
68
(
2020
)
10
,
pp. 1081-1104
Persistent link: https://www.econbiz.de/10012591787
Saved in:
7
On "brand" : whether a semiotic
marketing
system or not
Gaski, John F.
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
3
,
pp. 387-390
Persistent link: https://www.econbiz.de/10011339723
Saved in:
8
Sustainable
marketing
: market-driving, not market-driven
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Journal of macromarketing
41
(
2021
)
1
,
pp. 150-165
Persistent link: https://www.econbiz.de/10012485425
Saved in:
9
Strategic
marketing
,
sustainability
, the triple bottom line, and resource-advantage (R-A) theory : securing the foundations of strategic
marketing
theory and research
Hunt, Shelby D.
- In:
AMS review : official publication of the Academy of …
7
(
2017
)
1/2
,
pp. 52-66
Persistent link: https://www.econbiz.de/10011741534
Saved in:
10
Creating the cautious consumer :
marketing
managerialism and bio-power in health consumption
Yngfalk, Carl
;
Yngfalk, Anna Fyrberg
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
4
,
pp. 435-447
Persistent link: https://www.econbiz.de/10011413160
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