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Religion as DUP activity
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Konsumentenverhalten
Religion
7,940
religion
1,293
Islam
879
Welt
867
World
847
Humor
557
Theorie
505
Theory
487
Consumer behaviour
473
USA
466
United States
412
India
381
Indien
368
Religiosity
266
Kirche
256
Ethik
249
Wirtschaftsethik
245
Ethics
242
Entwicklung
236
Islamische Staaten
235
Christentum
234
Ethnische Gruppe
229
Culture
228
Economic development
225
Ethnic group
224
Islamic countries
224
Deutschland
218
Economic ethics
217
Großbritannien
215
Church
214
Islamic finance
214
Schätzung
214
Islamisches Finanzsystem
212
Kultur
211
Estimation
203
Wirtschaftswachstum
203
Economic growth
201
Economics
201
Christianity
198
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Undetermined
269
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78
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Article
408
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66
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Article in journal
397
Aufsatz in Zeitschrift
397
Graue Literatur
18
Non-commercial literature
18
Working Paper
18
Arbeitspapier
16
Aufsatz im Buch
11
Book section
11
Conference paper
6
Konferenzbeitrag
6
Collection of articles of several authors
5
Sammelwerk
5
Hochschulschrift
4
Thesis
4
Aufsatzsammlung
3
Collection of articles written by one author
3
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3
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1
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1
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English
468
German
7
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Minton, Elizabeth A.
12
Arli, Denni
10
Tjiptono, Fandy
7
El-Bassiouny, Noha
6
Yoon, Hye Jin
6
Abror, Abror
4
Augenblick, Ned
4
Chowdhury, Rafi M. M. I.
4
Cunha, Jesse M.
4
Engriani, Yunita
4
Heineck, Guido
4
Jafari, Aliakbar
4
McGraw, A. Peter
4
Patrisia, Dina
4
Rao, Justin M.
4
Rinallo, Diego
4
Warren, Caleb
4
Bakar, Abou
3
Bang, Nguyen
3
Belk, Russell W.
3
Cabano, Frank G.
3
Chetioui, Youssef
3
Choi, Youngtae
3
Dal Bó, Ernesto
3
Deb, Madhurima
3
Eisend, Martin
3
Fam, Kim Shyan
3
Gbadamosi, Ayantunji
3
Kumar, Piyush
3
Lebdaoui, Hind
3
Lee, Richard
3
Mandel, Naomi
3
Mathras, Daniele
3
Muhamad, Nazlida
3
Najib, Mukhamad
3
Sandıkçı, Özlem
3
Schlegelmilch, Bodo B.
3
Singh, Ramendra
3
Wang, Yong Jian
3
Abdullahi, Shafiu Ibrahim
2
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National Bureau of Economic Research
1
Peter Lang AG
1
University of Connecticut / Department of Economics
1
University of Leicester / Department of Economics
1
Vereinigung von Afrikanisten in Deutschland
1
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Journal of Islamic marketing
45
Journal of Islamic marketing : JIMA
20
Journal of business research : JBR
14
International journal of islamic marketing and branding
12
Asia Pacific journal of marketing and logistics
10
Journal of business ethics : JOBE
10
Cogent business & management
8
International journal of advertising : the review of marketing communications
8
Marketing intelligence & planning
8
Journal of consumer behaviour : an international research review
7
International journal of consumer studies
6
Journal of macromarketing : examining the interactions among markets, marketing, and society
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Journal of retailing and consumer services
6
Journal of management, spirituality & religion : JMSR
5
Marketing theory
5
Psychology & marketing
5
European journal of marketing
4
Journal of business ethics : JBE
4
Journal of financial services marketing : JFSM
4
Journal of international consumer marketing
4
Journal of strategic marketing
4
International journal of advertising : the quarterly review of marketing communications
3
Journal of Islamic accounting and business research
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of consumer research : JCR ; an interdisciplinary journal
3
Journal of economic behavior & organization : JEBO
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of travel and tourism marketing
3
Technological forecasting & social change : an international journal
3
The journal of services marketing
3
Tourism management perspectives : TMP
3
Asia-Pacific journal of business administration
2
Australian journal of management
2
Corporate reputation review
2
Discussion papers / CEPR
2
European journal of marketing : EJM
2
European research studies
2
Health marketing quarterly
2
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ECONIS (ZBW)
472
EconStor
2
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1
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474
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date (oldest first)
1
Effects of ethnic advertising on consumers of minority and majority groups : the moderating effect of
humor
Rößner, Anna
;
Kämmerer, Maren
;
Eisend, Martin
- In:
International journal of advertising : the quarterly …
36
(
2017
)
1
,
pp. 190-205
Persistent link: https://www.econbiz.de/10011687912
Saved in:
2
Understanding responses to comedic advertising aggression : the role of vividness and gender identity
Weinberger, Marc G.
;
Swani, Kunal
;
Yoon, Hye Jin
; …
- In:
International journal of advertising : the quarterly …
36
(
2017
)
4
,
pp. 562-587
Persistent link: https://www.econbiz.de/10011849120
Saved in:
3
Humor
, comedy, and consumer behavior
Warren, Caleb
;
Barsky, Adam
;
McGraw, A. Peter
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
3
,
pp. 529-552
Persistent link: https://www.econbiz.de/10011929681
Saved in:
4
What makes modern Britain laugh? : how semiotics helped the BBC bridge the
Humor
Gap
Arning, Chris
- In:
International journal of market research
63
(
2021
)
3
,
pp. 275-299
Persistent link: https://www.econbiz.de/10012521382
Saved in:
5
How to craft humorous advertisements across diverse cultures? : multi-country insights from Brazilian, Chinese and American consumers
Zhu, Ying
;
Wang, Valerie Lynette
;
Wang, Yong Jian
;
Wei, …
- In:
International journal of consumer studies
46
(
2022
)
3
,
pp. 716-730
Persistent link: https://www.econbiz.de/10013176901
Saved in:
6
The influence of
humor
in advertising : explaining the effects of
humor
in two-sided messsages
Eisend, Martin
- In:
Psychology & marketing
39
(
2022
)
5
,
pp. 962-973
Persistent link: https://www.econbiz.de/10013186896
Saved in:
7
Let's laugh about it! : using
humor
to address complainers’ online incivility
Béal, Mathieu
;
Grégoire, Yany
;
Carrillat, François A.
- In:
Journal of interactive marketing
58
(
2023
)
1
,
pp. 34-51
Persistent link: https://www.econbiz.de/10014228864
Saved in:
8
Laughing in the face of embarrassment : humorous marketing messages, excitement, and embarrassing products in retail
Barney, Christian
;
Esmark Jones, Carol L.
- In:
Psychology & marketing
40
(
2023
)
5
,
pp. 979-994
Persistent link: https://www.econbiz.de/10014290874
Saved in:
9
Fear or
humor
? : the effects of negatively framed visual hyperbole in advertising
Huang, Ying
- In:
International journal of advertising : the review of …
43
(
2024
)
4
,
pp. 746-774
Persistent link: https://www.econbiz.de/10014551042
Saved in:
10
Moralischer Konsum : 13 Lektionen über die Käuflichkeit
Priddat, Birger P.
-
1998
Persistent link: https://www.econbiz.de/10000983678
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