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Consumer behavior in Latin America : income and spending of families in ten Andean cities ; an ECIEL study

Musgrove, Philip - 1978

Persistent link: https://www.econbiz.de/10000119078

The influence of image and consumer factors on store brand choice in the Brazilian market : evidence from two retail chains

Diallo, Mbaye Fall; Burt, Steven; Sparks, Leigh - In: European business review : EBR ; the official journal … 27 (2015) 5, pp. 495-512

Persistent link: https://www.econbiz.de/10011443130

Is brand loyalty really present in the children's market? : a comparative study from Indonesia, Portugal, and Brazil

Haryanto, Jony Oktavian; Moutinho, Luiz; Coelho, Arnaldo - In: Journal of business research : JBR 69 (2016) 10, pp. 4020-4032

Persistent link: https://www.econbiz.de/10011553877

Trust and loyalty in building the brand relationship with the customer : empirical analysis in a retail chain in northern Brazil

Cardoso, Antonio; Gabriel, Marx; Figueiredo, Jorge; … - In: Journal of open innovation : technology, market, and … 8 (2022) 3, pp. 1-15

The purpose of this article is to analyze the relationship between a brand's trust in consumer decisions and its maintenance over time in a retail chain in northern Brazil known as Bemol. The sample consists of 210 respondents, customers of Bemol, and the methodology used is a model of...

Persistent link: https://www.econbiz.de/10013272780

How previous positive experiences with store brands affect purchase intention in emerging countries : a comparison between Brazil and Colombia

Diallo, Mbaye Fall; Ribamar Siqueira, Jose <Jr.> - In: International marketing review 34 (2017) 4, pp. 536-558

Persistent link: https://www.econbiz.de/10011760569

The influence of trustworthiness on brand love for news media brands : a cross-cultural examination of the Netherlands and Brazil

Oliveira, Samara Sampaio de; Kovacs Grigg, Michelle Helena - In: Journal of media business studies 19 (2022) 2, pp. 126-146

Persistent link: https://www.econbiz.de/10013327942

Investigating attitudes toward three South American destinations in an emerging long haul market using a model of consumer-based brand equity (CBBE)

Bianchi, Constanza; Pike, Steven; Lings, Ian - In: Tourism management : research, policies, practice 42 (2014), pp. 215-223

Persistent link: https://www.econbiz.de/10010355145

Price Discounts and Cheapflation During the Post-Pandemic Inflation Surge

Cavallo, Alberto; Kryvtsov, Oleksiy - National Bureau of Economic Research - 2024

We study how within-store price variation changes with inflation, and whether households exploit it to attenuate the inflation burden. We use micro price data for food products sold by 91 large multi-channel retailers in ten countries between 2018 and 2024. Measuring unit prices within narrowly...

Persistent link: https://www.econbiz.de/10014576655

Technology transfer : A possible alternative to the sale of products for the consumer goods manufacturers

Chiappi, Annibale - In: Swiss review of international competition law (1985), pp. 65-79

Persistent link: https://www.econbiz.de/10001999322

A Market Basket Analysis Based on the Multivariate MNL Model

Boztuğ, Yasemin; Hildebrandt, Lutz - 2003

The following research is guided by the hypothesis, that products chosen on a shopping trip in a supermarket are an indicator of the preference interdependencies between different products or brands. The bundle chosen on the trip can be regarded as an indicator of a global utility function. More...

Persistent link: https://www.econbiz.de/10010296457

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