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Exploring customers' store loyalty using the means-end chain approach
Lee, Wan-I
;
Chang, Chih-yuan
;
Liu, Yu-lun
- In:
Journal of retailing and consumer services
17
(
2010
)
5
,
pp. 395-405
Persistent link: https://www.econbiz.de/10008654218
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"Support your country and buy Chinese brands" : would Chinese consumers buy it?
Liu, Yu-Lun
;
Karimi, Sahar
;
Yuen, Tsunwai Wesley
- In:
Journal of marketing communications
26
(
2020
)
2
,
pp. 130-144
Persistent link: https://www.econbiz.de/10012203401
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