Anghel, Laurentiu-Dan; Vrânceanu, Diana Maria; Filip, Alina - In: Amfiteatru economic : an economic and business research … 17 (2015) 39, pp. 600-614
units, as well as the significant contribution to the development of modern shops image. This paper presents the attitude of … master cycles. The main objectives focused on identifying: the image of certain instruments belonging to the innovative … image. Research results show a relatively low level of awareness among buyers, due to a reduced exposure to innovative …