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Konsumentenverhalten
Marketingmanagement
17,195
Marketing management
16,604
Tourism industry
11,549
Tourismuswirtschaft
11,549
Tourismus
9,757
Tourism
9,520
Elderly people
7,781
Ältere Menschen
7,760
Urlaubsverhalten
6,354
Holiday behaviour
6,333
Consumer behaviour
4,561
Marketing
3,770
Deutschland
3,132
Germany
3,008
Theorie
2,838
Theory
2,833
Tourismusmarketing
2,771
Tourism marketing
2,760
USA
2,708
United States
2,638
Relationship marketing
2,477
Beziehungsmarketing
2,469
Welt
1,794
World
1,784
Destination management
1,741
Destinationsmanagement
1,733
Brand management
1,660
Markenführung
1,652
Online-Marketing
1,518
Internet marketing
1,477
Internationaler Tourismus
1,423
International tourism
1,422
Customer satisfaction
1,383
Kundenzufriedenheit
1,381
Innovation
1,364
Tourismuspolitik
1,309
Strategisches Management
1,305
Tourism policy
1,303
China
1,279
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2,027
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639
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Article
3,466
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1,077
Journal
7
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3,157
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296
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194
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194
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190
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146
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124
Arbeitspapier
119
Collection of articles of several authors
98
Sammelwerk
98
Aufsatzsammlung
80
Bibliografie enthalten
45
Bibliography included
45
Konferenzschrift
41
Lehrbuch
30
Textbook
30
Conference paper
29
Konferenzbeitrag
29
Case study
27
Fallstudie
27
Conference proceedings
20
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13
Ratgeber
11
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10
Guidebook
10
Handbook
10
Handbuch
10
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10
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8
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8
Festschrift
4
Amtsdruckschrift
3
CD-ROM, DVD
3
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3
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English
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German
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Polish
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French
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Slovak
4
Hungarian
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Italian
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Russian
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1
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1
Chinese
1
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Han, Heesup
24
Kim, Seongseop
16
Moschis, George P.
14
Prayag, Girish
13
Su, LuJun
13
Bruwer, Johan
12
Kim, Jungkeun
12
Loureiro, Sandra Maria Correia
12
Yoon, Carolyn
11
Guido, Gianluigi
10
Sheth, Jagdish N.
10
Hawkins, Del I.
9
Heiss, Florian
9
Taheri, Babak
9
Wiedmann, Klaus-Peter
9
Woosnam, Kyle Maurice
9
Best, Roger J.
8
Homburg, Christian
8
Ko, Eunju
8
Kohlbacher, Florian
8
Kozak, Metin
8
Law, Chun Hung Roberts
8
Lee, Choong-Ki
8
Melewar, T. C.
8
Rather, Raouf Ahmad
8
Spann, Martin
8
Bauer, Hans H.
7
Chung, Namho
7
Del Chiappa, Giacomo
7
Dixit, Saurabh Kumar
7
Dolnicar, Sara
7
Esch, Franz-Rudolf
7
Gierl, Heribert
7
Hsu, Cathy H. C.
7
Huan, Tzung-cheng
7
Hung, Kam
7
Jang, Soocheong
7
Kumar, V.
7
Li, Xiang
7
McFadden, Daniel
7
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American Marketing Association
26
National Bureau of Economic Research
9
Information Resources Management Association
5
Springer Fachmedien Wiesbaden
5
Books on Demand GmbH <Norderstedt>
4
European Society for Opinion and Marketing Research
3
Friedrich-Schiller-Universität Jena
2
Verlag Dr. Kovač
2
World Tourism Organization
2
Österreichisches Institut für Wirtschaftsforschung
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
AMACOM
1
Alabama / State Highway Dept
1
Alabama Highway Research Group
1
American Management Association
1
Athens Institute for Education and Research
1
Axel Springer AG
1
Axel Springer AG / Marketing Anzeigen
1
Axel-Springer-Verlag / Marketing Anzeigen
1
Bain & Company <Boston, Mass.>
1
Berliner Wissenschafts-Verlag
1
Bundesverband des Deutschen Textil-Einzelhandels
1
Canadian Center of Science and Education <Toronto>
1
Christian-Albrechts-Universität zu Kiel
1
Conference on Marketing and Business Strategies for Central and Eastern Europe <12, 2004, Wien>
1
Cultural Perspectives in Marketing Conference <2010, Lille>
1
DePaul University / College of Commerce
1
Deutsch-Japanischer Wirtschaftskreis
1
Europäische Kommission / Generaldirektion Kommunikationsnetze, Inhalte und Technologien
1
Fachtagung „Betriebliche und unternehmerische Dimensionen des demografischen Wandels für KMUs“ <2013, Halle (Saale)>
1
Forschungsinstitut für Biologischen Landbau
1
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
1
Friedrich-Ebert-Stiftung / Abteilung Arbeits- und Sozialforschung
1
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Tourism management : research, policies, practice
143
Journal of travel and tourism marketing
140
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
114
Journal of business research : JBR
95
Journal of retailing and consumer services
79
Tourism management perspectives : TMP
70
Tourism analysis : an interdisciplinary tourism & hospitality journal
47
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
46
International journal of hospitality management
45
International journal of contemporary hospitality management
39
Journal of vacation marketing
38
Tourism review
37
Journal of marketing communications
35
Journal of destination marketing & management
34
Psychology & marketing
33
Journal of Islamic marketing
32
Journal of marketing management : MM
32
Tourism economics : the business and finance of tourism and recreation
29
Asia Pacific journal of marketing and logistics
28
Journal of hospitality and tourism insights
28
Journal of marketing
28
International journal of consumer studies
27
The journal of product & brand management
27
Cogent business & management
25
Journal of hospitality marketing & management
25
SpringerLink / Bücher
25
European journal of marketing : EJM
24
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
24
Journal of the Academy of Marketing Science
23
Journal of strategic marketing
22
The journal of brand management : an international journal
22
Journal of Islamic marketing : JIMA
21
Journal of retailing
20
Journal of vacation marketing : an international journal
20
The journal of consumer marketing
20
Tourism and hospitality research : THR
20
Marketing intelligence & planning
19
International journal of internet marketing and advertising : IJIMA
18
International journal of retail & distribution management
18
Business horizons
17
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Source
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ECONIS (ZBW)
4,545
EconStor
5
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1
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4,550
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1
Essential customer service factors and the segmentation of older visitors within wellness tourism based on hot springs hotels
Chen, Kaung-hwa
;
Liu, Hsiou-hsiang
;
Chang, Feng-hsiang
- In:
International journal of hospitality management
35
(
2013
),
pp. 122-132
Persistent link: https://www.econbiz.de/10010225832
Saved in:
2
Benchmarking holiday experience : the case of senior tourists
Johann, Maria
;
Panchapakesan Padma
- In:
Benchmarking : an international journal ; BIJ
23
(
2016
)
7
,
pp. 1860-1875
Persistent link: https://www.econbiz.de/10011548175
Saved in:
3
A strategy for enhancing senior tourists' well-being perception : focusing on the experience economy
Hwang, Jinsoo
;
Lee, JungHoon
- In:
Journal of travel and tourism marketing
36
(
2019
)
3
,
pp. 314-329
Persistent link: https://www.econbiz.de/10012179404
Saved in:
4
How COVID-19 affected baby boomers' tourist attitudes in Greece?
Tsourgiannis, Lambros
;
Valsamidis, Stavros
; …
- In:
International journal of leisure and tourism marketing …
8
(
2023
)
1
,
pp. 16-35
Persistent link: https://www.econbiz.de/10015066860
Saved in:
5
Baby boomers turning grey : European profiles
Tiago, Maria Teresa Borges
;
Couto, João Pedro Almeida
; …
- In:
Tourism management : research, policies, practice
54
(
2016
),
pp. 13-22
Persistent link: https://www.econbiz.de/10011451922
Saved in:
6
Investigating the role of consumers participation in social media marketing communications and consumer loyalty in the tourism industry
Kushwaha, Bijay Prasad
- In:
International journal of business information systems : …
46
(
2024
)
2
,
pp. 274-287
Persistent link: https://www.econbiz.de/10015061841
Saved in:
7
Exploring correlations among tourism characteristics, visitor behavior intention, and customer satisfaction
Fu, Hsin-Wei
;
Yeh, Shang-Pao
- In:
Acta oeconomica : periodical of the Hungarian Academy …
64
(
2014
),
pp. 99-110
Persistent link: https://www.econbiz.de/10010474509
Saved in:
8
Informationsverhalten der Generation 50plus im Rahmen der Reiseentscheidung
Siebels, Astrid
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003915226
Saved in:
9
Older passengers as an increasingly important customer group for airlines
Ehmer, Hansjochen
;
Mischel, Claudine C.
- In:
Aging society and its implications for services …
,
(pp. 167-189)
.
2011
Persistent link: https://www.econbiz.de/10008990578
Saved in:
10
Does the importance of hotel attributes differ for senior tourists? : a comparison of three markets
Caber, Meltem
;
Albayrak, Tahir
- In:
International journal of contemporary hospitality management
26
(
2014
)
4
,
pp. 610-628
Persistent link: https://www.econbiz.de/10010387385
Saved in:
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