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Preventive care : underused even when free ; a tale from Italy
Carrieri, Vicenzo; Bilger, Marcel - 2009
Persistent link: https://www.econbiz.de/10003926984
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Impacts of changing health information of fat and cholesterol on consumer demand : application of new indexes
Shern, Wen S.; Zuo, Jun - 1997
Persistent link: https://www.econbiz.de/10000971386
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Dokumentation: Marketing in einer sich ändernden Umwelt : Fachtagung der Nürnberger Akademie für Absatzwirtschaft vom 30. - 31. Januar 1986 in Frankfurt
Wimmer, Frank (contributor); Wessner, Konrad (contributor) - 1986
Persistent link: https://www.econbiz.de/10000713806
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Science, health, and household technology : the effect of the Pasteur revolution on consumer demand
Mokyr, Joel - In: The economics of new goods : [contains revised versions …, (pp. 143-200). 1997
Persistent link: https://www.econbiz.de/10001322686
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Cognitive styles and personal involvement of market initiators for "healthy" food brands : implications for adoption theory
Foxall, Gordon R. - In: Journal of economic psychology : research in economic … 14 (1993) 1, pp. 33-56
Persistent link: https://www.econbiz.de/10001141584
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Fear advertisements : influencing consumers to make better health decisions
Krishen, Anjala Selena; Bui, M̃y - In: International journal of advertising : the quarterly … 34 (2015) 3, pp. 533-548
Persistent link: https://www.econbiz.de/10011546645
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Movies, margins and marketing : encouraging the adoption of iron-fortified salt
Banerjee, Abhijit V.; Barnhardt, Sharon; Duflo, Esther - 2015
Persistent link: https://www.econbiz.de/10011415089
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Healthy choice : the effect of simplified point-of-sale nutritional information on consumer food choice behavior
Nikolova, Hristina; Inman, J. Jeffrey - In: Journal of marketing research : JMR 52 (2015) 6, pp. 817-835
Persistent link: https://www.econbiz.de/10011421726
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Electronic word-of-mouth on social networking sites : cue validity and cue utilization perspectives
Fang, Yu-Hui; Li, Chia-Ying - In: Human systems management : HSM 35 (2016) 1, pp. 35-50
Persistent link: https://www.econbiz.de/10011482101
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Impact of healthy alternatives on consumer choice : a balancing act
Trivedi, Minakshi; Sridhar, Karthik; Kumar, Ashish - In: Journal of retailing 92 (2016) 1, pp. 65-82
Persistent link: https://www.econbiz.de/10011484050