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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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ECONIS (ZBW)
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Competitor detection : an investigation of consumers’ perceived similarity
Ring, Amata
;
Teichmann, Karin
- In:
Tourism analysis : an interdisciplinary tourism & …
16
(
2011
)
4
,
pp. 405-418
Persistent link: https://www.econbiz.de/10009489779
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Word-of-mouth segments : online, offline, visual or verbal?
Ring, Amata
;
Tkaczynski, Aaron
;
Dolnicar, Sara
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
4
,
pp. 481-492
Persistent link: https://www.econbiz.de/10011458626
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Coupons going wireless : determinants of consumer intentions to redeem mobile coupons
Dickinger, Astrid
;
Kleijnen, Mirella
- In:
Journal of interactive marketing : a quarterly …
22
(
2008
)
3
,
pp. 23-39
Persistent link: https://www.econbiz.de/10003838625
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