//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Positioning strategy in retail...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Großbritannien
136,601
United Kingdom
92,333
Einzelhandel
17,844
Marketingmanagement
16,341
Marketing management
16,305
Deutschland
15,823
Retail trade
14,798
USA
13,463
Germany
12,723
United States
12,098
Theorie
10,411
Theory
10,262
Frankreich
8,508
Consumer behaviour
7,622
France
6,634
EU-Staaten
6,431
EU countries
6,348
Schätzung
5,468
Estimation
5,166
Vergleich
4,229
Japan
4,068
Comparison
4,037
Marketing
3,898
Italien
3,763
Wirtschaftsgeschichte
3,668
Geschichte
3,465
Vereinigte Staaten
3,343
Beziehungsmarketing
3,325
Relationship marketing
3,324
Economic history
3,293
Geldpolitik
3,280
Kanada
3,233
Welt
3,199
World
3,153
Italy
3,135
Niederlande
3,024
Australien
2,735
Canada
2,695
Monetary policy
2,660
more ...
less ...
Online availability
All
Undetermined
2,909
Free
1,347
Type of publication
All
Article
5,462
Book / Working Paper
2,184
Journal
17
Type of publication (narrower categories)
All
Article in journal
5,019
Aufsatz in Zeitschrift
5,019
Graue Literatur
473
Non-commercial literature
473
Aufsatz im Buch
432
Book section
432
Working Paper
380
Arbeitspapier
347
Hochschulschrift
261
Thesis
200
Collection of articles of several authors
138
Sammelwerk
138
Aufsatzsammlung
99
Conference paper
67
Konferenzbeitrag
67
Bibliografie enthalten
62
Bibliography included
62
Konferenzschrift
50
Case study
46
Fallstudie
46
Lehrbuch
37
Textbook
37
Collection of articles written by one author
23
Conference proceedings
23
Sammlung
23
Reprint
17
Handbook
13
Handbuch
13
Ratgeber
11
Glossar enthalten
10
Glossary included
10
Guidebook
10
Market information
9
Marktinformation
9
Amtsdruckschrift
6
Government document
6
Statistik
6
Statistics
5
Festschrift
4
Systematic review
4
more ...
less ...
Language
All
English
7,133
German
489
French
13
Polish
10
Italian
5
Undetermined
4
Norwegian
3
Swedish
3
Danish
2
Russian
2
Spanish
2
Czech
1
Hungarian
1
Dutch
1
Turkish
1
more ...
less ...
Author
All
Grewal, Dhruv
29
Gázquez-Abad, Juan Carlos
25
Martínez-López, Francisco J.
23
Pantano, Eleonora
22
Grunert, Klaus G.
20
Schramm-Klein, Hanna
20
Dennis, Charles
18
Das, Gopal
17
Gijsbrechts, Els
17
Swoboda, Bernhard
17
Rajagopal
16
Roggeveen, Anne L.
15
Rudolph, Thomas
15
Zielke, Stephan
15
Gil Saura, Irene
14
Griffith, Rachel
14
Sands, Sean
14
Verhoef, Peter C.
14
Chintagunta, Pradeep K.
13
Khare, Arpita
13
Loureiro, Sandra Maria Correia
13
Propper, Carol
13
Steinmann, Sascha
13
Ailawadi, Kusum L.
12
Bang, Nguyen
12
Campo, Katia
12
Diallo, Mbaye Fall
12
Foxall, Gordon R.
12
Melewar, T. C.
12
Sommer, Martin
12
Spann, Martin
12
Teller, Christoph
12
Ko, Eunju
11
Nordfält, Jens
11
Paul, Justin
11
Richards, Timothy J.
11
Sheth, Jagdish N.
11
Stobart, Jon
11
Alan, Sule
10
Gierl, Heribert
10
more ...
less ...
Institution
All
American Marketing Association
26
National Bureau of Economic Research
23
Springer Fachmedien Wiesbaden
8
Books on Demand GmbH <Norderstedt>
5
Information Resources Management Association
4
European Society for Opinion and Marketing Research
3
Stellenbosch University / Bureau for Economic Research
3
The Nielsen Company (Germany)
3
City of London (England) / Corporation
2
Harvard Graduate School of Business Administration
2
National Consumer Council
2
National Institute of Economic and Social Research
2
Nordic Council of Ministers
2
OECD
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
AMACOM
1
Accenture GmbH <Kronberg im Taunus>
1
Advertising and Consumer Psychology Conference <25, 2006, Houston, Tex.>
1
Alabama / State Highway Dept
1
Alabama Highway Research Group
1
American Management Association
1
Athens Institute for Education and Research
1
Atlanta, Georgia Consumer Panel
1
Bain & Company <Boston, Mass.>
1
Bargeldsymposium <2., 2014, Frankfurt am Main>
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Berliner Wissenschafts-Verlag
1
British Market Research Bureau, ltd
1
Bundesarbeitsgemeinschaft der Mittel- und Großbetriebe des Einzelhandels
1
Bundesverband des Deutschen Textil-Einzelhandels
1
Bureau of International Labor Affairs
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
517
Journal of business research : JBR
197
Journal of retailing
142
International journal of retail & distribution management
128
The international review of retail, distribution and consumer research
117
International journal of retail and distribution management
69
European journal of marketing : EJM
63
International journal of consumer studies
63
Psychology & marketing
62
Journal of marketing management : MM
55
Journal of marketing
46
Journal of the Academy of Marketing Science
45
Marketing intelligence & planning
42
Journal of marketing communications
41
International journal of electronic marketing and retailing : IJEMR
40
Management science : journal of the Institute for Operations Research and the Management Sciences
38
SpringerLink / Bücher
38
The journal of consumer marketing
38
The journal of product & brand management
38
Asia Pacific journal of marketing and logistics
37
Journal of strategic marketing
36
European journal of operational research : EJOR
35
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
34
The journal of brand management : an international journal
33
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
30
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
29
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
27
Marketing : ZFP ; journal of research and management
27
Cogent business & management
25
Journal of fashion marketing and management
25
Journal of marketing management : JMM ; journal of the Academy of Marketing
24
The journal of services marketing
24
Business horizons
23
Journal of consumer behaviour : an international research review
23
Journal of marketing research : JMR
23
Journal of customer behaviour
22
Journal of food products marketing
22
NBER working paper series
22
International journal of internet marketing and advertising : IJIMA
21
International journal of production economics
21
more ...
less ...
Source
All
ECONIS (ZBW)
7,623
EconStor
34
RePEc
3
OLC EcoSci
2
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
7,663
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Loyalty card adoption in SME retailers : the impact upon marketing management
Hutchinson, Karise
;
Donnell, Lisa Victoria
;
Gilmore, Audrey
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 467-490
Persistent link: https://www.econbiz.de/10011309588
Saved in:
2
Consumer involvement and associated behaviour in the UK high-end retail off-trade wine market
Bruwer, Johan
;
Burrows, Nicole
;
Chaumont, Sylvia
;
Li, Elton
- In:
The international review of retail, distribution and …
24
(
2014
)
2
,
pp. 145-165
Persistent link: https://www.econbiz.de/10010367008
Saved in:
3
Advanced applications of network analysis in marketing science
Kakatkar, Chinmay
-
2018
-
1st edition
Persistent link: https://www.econbiz.de/10011796740
Saved in:
4
Fashion clothing : retailers' perspective and business strategies focusing on market segmentation
Rangaswamy, Easwaramoorthy
;
Periyasamy, Girija
; …
- In:
World review of entrepreneurship, management and …
19
(
2023
)
1/2
,
pp. 31-46
Persistent link: https://www.econbiz.de/10013477545
Saved in:
5
Culture Encounter und komplementäres Marketing
Brune, Guido
-
1991
Persistent link: https://www.econbiz.de/10000825228
Saved in:
6
Erlebnisorientierung als Profilierungsinstrument des Einzelhandels
Hieronimus, Roswitha
-
1988
Persistent link: https://www.econbiz.de/10000071271
Saved in:
7
The marketing strategy of the small retailer with particular reference to small clothing retailers in Port Elizabeth
Radder, Laetitia
-
1983
Persistent link: https://www.econbiz.de/10002682920
Saved in:
8
Communication and promotion decisions in retailing : a review and directions for future research
Ailawadi, Kusum L.
;
Beauchamp, J. P.
;
Donthu, Naveen
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 42-55
Persistent link: https://www.econbiz.de/10003834497
Saved in:
9
Social media: a new frontier for retailers?
Constantinides, Efthymios
;
Romero, Carlota Lorenzo
; …
- In:
European retail research
22
(
2008
),
pp. 1-28
Persistent link: https://www.econbiz.de/10003818161
Saved in:
10
Effects of consumer online purchase costs on online and traditional retailers
Yan, Ruiliang
;
Wang, John
- In:
International journal of business and systems research
3
(
2009
)
3
,
pp. 351-371
Persistent link: https://www.econbiz.de/10003897731
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->