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Consumer mobility and well-being among changing places and shifting ethnicities

Demangeot, Catherine; Bröckerhoff, Aurélie; Kipnis, Eva; … - In: Marketing theory 15 (2015) 2, pp. 271-278

Persistent link: https://www.econbiz.de/10011494634

Consumer Multicultural Identity Affiliation : reassessing identity segmentation in multicultural markets

Kipnis, Eva; Demangeot, Catherine; Pullig, Chris; … - In: Journal of business research : JBR 98 (2019), pp. 126-141

Persistent link: https://www.econbiz.de/10012007222

Constructing a bridge to multicultural marketplace well-being : a consumer-centered framework for marketer action

Demangeot, Catherine; Kipnis, Eva; Pullig, Chris; … - In: Journal of business research : JBR 100 (2019), pp. 339-353

Persistent link: https://www.econbiz.de/10012023811

Consumer generalization of nutrient content claims in advertising

Andrews, J. Craig; Netemeyer, Richard G.; Burton, Scot - 1996

Persistent link: https://www.econbiz.de/10000957472

A generalizable scale of propensity to plan : the long and the short of planning for time and for money

Lynch, John G.; Netemeyer, Richard G.; Spiller, Stephen A. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 1, pp. 108-128

Persistent link: https://www.econbiz.de/10003982952

The nutrition elite : do only the highest levels of caloric knowledge, obesity knowledge, and motivation matter in processing nutrition ad claims and disclosures?

Andrews, J. Craig; Netemeyer, Richard G.; Burton, Scot - In: Journal of public policy & marketing : JPP & M ; an … 28 (2009) 1, pp. 41-55

Persistent link: https://www.econbiz.de/10003875217

Graphic health warnings on cigarette packages : the role of emotions in affecting adolescent smoking consideration and secondhand smoke beliefs

Netemeyer, Richard G.; Burton, Scot; Andrews, J. Craig; … - In: Journal of public policy & marketing : JPP & M ; an … 35 (2016) 1, pp. 124-143

Persistent link: https://www.econbiz.de/10011506069

Financial literacy, financial education, and downstream financial behaviors

Fernandes, Daniel; Lynch, John G.; Netemeyer, Richard G. - In: Management science : journal of the Institute for … 60 (2014) 8, pp. 1861-1883

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The legal high : factors affecting young consumers' risk perceptions and abuse of prescription drugs

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Handbook of marketing scales : multi-item measures for marketing and consumer behavior research

Bearden, William O. - 1999 - 2nd ed (Online-Ausg.)

'The Handbook of Marketing Scales' is a compilation of multi-item, self-report measures developed and/or frequently used in consumer behavior and marketing research. Over 150 scales are included in the handbook, many of which were originally published in marketing- and consumer-related journals...

Persistent link: https://www.econbiz.de/10013207902