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Konsumentenverhalten
Consumer behaviour
76
Marketing theory
53
Marketingtheorie
50
Marketing
46
Marketing management
42
Marketingmanagement
42
Theorie
34
Theory
34
Relationship marketing
30
Beziehungsmarketing
29
Marktforschung
21
International marketing
17
Internationales Marketing
16
Verbraucher
13
Market research
12
Multinationales Unternehmen
12
USA
12
Welt
12
World
12
Lieferantenmanagement
11
Supplier relationship management
11
United States
11
Vereinigte Staaten
11
Naresh K. Malhotra
10
Russell W. Belk
10
Transnational corporation
10
Personality psychology
9
Persönlichkeitspsychologie
9
Scientific method
9
Wissenschaftliche Methode
9
B-to-B-Marketing
8
Business-to-business marketing
8
Corporate Social Responsibility
8
Corporate social responsibility
8
Digitale Dienste
8
Emerging economies
8
Schwellenländer
8
Strategisches Management
8
Web-based service
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60
Article
15
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Collection of articles written by one author
49
Sammlung
49
Collection of articles of several authors
40
Sammelwerk
40
Article in journal
13
Aufsatz in Zeitschrift
13
Reprint
3
Aufsatzsammlung
2
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1
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English
75
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Sheth, Jagdish N.
75
Holbrook, Morris B.
16
Belk, Russell W.
11
Jacoby, Jacob
9
Bettman, James R.
7
Krishnan, Balaji C.
5
Malhotra, Naresh K.
3
Parvatiyar, Atul
3
Solomon, Michael R.
3
Wind, Yoram
3
Yow, John
3
Ambika, Anupama
2
Christensen, Glenn L.
2
Jain, Varsha
2
Kahn, Barbara E.
2
Lutz, Richard J.
2
Pels, Jaqueline
2
Zaltman, Gerald
2
Addis, Michela
1
Alba, Joseph W.
1
Askegaard, Søren
1
Barabba, Vincent P.
1
Berthon, Pierre R.
1
Bonsu, Samuel K.
1
Bradshaw, Alan
1
Brinberg, David
1
Buck, Meera J.
1
Carmon, Ziv
1
Chakravarti, Dipankar
1
Costa, Janeen Arnold
1
Craig, C. S.
1
Dahl, Darren W.
1
Drolet, Aimee Leigh
1
Escalas, Jennifer Edson
1
Galak, Jeff
1
Gardner, Meryl P.
1
Ger, Güliz
1
Gould, Stephen J.
1
Gross, Barbara L.
1
Haugtvedt, Curtis P.
1
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Legends in consumer behavior
42
Legends in marketing
11
Journal of business research : JBR
2
Journal of global marketing
2
Journal of marketing theory and practice
2
Journal of the Academy of Marketing Science
2
Emerald Points
1
Emerald Points Ser.
1
European journal of marketing
1
Handbook of relationship marketing
1
Harper & Row's series in marketing management
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of macromarketing
1
Journal of marketing theory and practice : JMTP
1
Marketing theory
1
Review of marketing research
1
The Routledge companion to consumer behavior
1
The Wiley marketing series
1
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ECONIS (ZBW)
75
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Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
Saved in:
2
A journey of an accidental marketing scholar
Krishnan, Balaji C.
;
Sheth, Jagdish N.
-
2011
Persistent link: https://www.econbiz.de/10009270374
Saved in:
3
Climate, culture, and consumption : connecting the dots
Sheth, Jagdish N.
- In:
The Routledge companion to consumer behavior
,
(pp. 14-18)
.
2020
Persistent link: https://www.econbiz.de/10012316098
Saved in:
4
Models of buyer behavior
Sheth, Jagdish N.
-
1974
Persistent link: https://www.econbiz.de/10013467496
Saved in:
5
Consumption values and market choices : theory and applications
Sheth, Jagdish N.
;
Newman, Bruce I.
;
Gross, Barbara L.
-
1991
Persistent link: https://www.econbiz.de/10000330784
Saved in:
6
The theory of buyer behavior
Howard, John A.
;
Sheth, Jagdish N.
-
1969
Persistent link: https://www.econbiz.de/10000054359
Saved in:
7
Consumer behavior : conceptual foundations
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969718
Saved in:
8
Consumer behavior : empirical research
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969721
Saved in:
9
Visioning the future
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969726
Saved in:
10
Research in consumer behavior
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238854
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