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Review of marketing science
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Store brand strength
Tyagi, Rajeev K.
- In:
Review of marketing science
4
(
2006
)
2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10003888209
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Consumer heterogeneity and surplus under two-part pricing
Kolay, Sreya
;
Tyagi, Rajeev K.
- In:
The B.E. journal of theoretical economics
18
(
2018
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10011898274
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