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From customer journeys to consumption journeys : a consumer culture approach to investigating value creation in practice-embedded consumption
Schau, Hope Jensen; Akaka, Melissa Archpru - In: AMS review : official publication of the Academy of … 11 (2021) 1/2, pp. 9-22
Persistent link: https://www.econbiz.de/10012586789
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Constructing the food waste issue on social media : a discursive social marketing approach
Sutinen, Ulla-Maija; Närvänen, Elina - In: Journal of marketing management : JMM ; journal of the … 38 (2022) 3/4, pp. 219-247
Persistent link: https://www.econbiz.de/10013206531
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Laundry routine and resource consumption in Australia
Jack, Tullia - In: International journal of consumer studies 37 (2013) 6, pp. 666-674
Persistent link: https://www.econbiz.de/10010221404
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Sociocultural brand revitalization : the role of consumer collectives in bringing brands back to life
Närvänen, Elina; Goulding, Christina - In: European journal of marketing : EJM 50 (2016) 7/8, pp. 1521-1546
Persistent link: https://www.econbiz.de/10011609194
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Halving energy demand from buildings : the impact of low consumption practices
Levesque, Antoine; Pietzcker, Robert C.; Luderer, Gunnar G. - In: Technological forecasting & social change : an … 146 (2019), pp. 253-266
Persistent link: https://www.econbiz.de/10012134910
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Intensity of collective consumption practices in brand communities : the case of crossfit
Dessart, Laurence; Bressolles, Grégory - In: The journal of brand management : an international journal 30 (2023) 3, pp. 227-244
Persistent link: https://www.econbiz.de/10014326916
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GraphEx : visualizing and managing customer experience in its multidimensionality
Sahhar, Yasin; Loohuis, Raymond; Henseler, Jörg - In: Journal of service theory and practice 33 (2023) 7, pp. 94-115
Persistent link: https://www.econbiz.de/10014448187
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Customer expectations and perceptions of food product quality in the UK discount grocery sector
Ryding, Daniella; Campaniolo, Daniela; Carey, Robin - In: International journal of business and globalisation : IJBG 13 (2014) 1, pp. 91-103
Persistent link: https://www.econbiz.de/10011289479
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Egyptian consumers' perception of social media as health information source
Adel, Riham - In: Journal of management research 7 (2015) 4, pp. 267-285
Persistent link: https://www.econbiz.de/10011302986
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Factors influencing perceptions toward social networking websites in China
Gong, Wen - In: International journal of internet marketing and … 8 (2013) 1, pp. 54-68
Persistent link: https://www.econbiz.de/10010242183