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Konsumentenverhalten
Entrepreneurship
51
Entrepreneurship approach
48
Unternehmensgründung
39
Business start-up
37
Marketing
33
KMU
17
SME
17
Marketing management
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Marketingmanagement
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Entrepreneurs
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Innovationsmanagement
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Unternehmer
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Relationship marketing
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Social web
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Betriebliche Wertschöpfung
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Environmental consciousness
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English
8
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Miles, Morgan P.
8
Grimmer, Martin
4
Evers, Uwana
2
Harrigan, Paul
2
Anaya-Sánchez, Rafael
1
D'Alessandro, Steven
1
Daly, Tim
1
Daly, Timothy
1
Esteban-Millat, Irene
1
Kilburn, Ashley P.
1
Martínez-López, Francisco J.
1
Munilla, Linda S.
1
Polonsky, Michael J.
1
Polonsky, Michael Jay
1
Shepherd, C. David
1
Torrez-Meruvia, Harold
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Vacino, Andrea
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Vocino, Andrea
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Journal of business research : JBR
3
International journal of consumer studies
2
Journal of business & economics research
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
8
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Strategic sales conversations as a foundation for effective partnership selling
Shepherd, C. David
;
Miles, Morgan P.
;
Munilla, Linda S.
- In:
Journal of business & economics research
7
(
2009
)
2
,
pp. 1-7
Persistent link: https://www.econbiz.de/10003812804
Saved in:
2
The effectiveness of life-cycle pricing for consumer durables
Grimmer, Martin
;
Miles, Morgan P.
;
Polonsky, Michael J.
; …
- In:
Journal of business research : JBR
68
(
2015
)
7
,
pp. 1602-1606
Persistent link: https://www.econbiz.de/10011298893
Saved in:
3
The interrelationship between temporal and enviromental orientation and pro-environmental consumer behaviour
Polonsky, Michael Jay
;
Vacino, Andrea
;
Grimmer, Martin
; …
- In:
International journal of consumer studies
38
(
2014
)
6
,
pp. 612-619
Persistent link: https://www.econbiz.de/10010509696
Saved in:
4
The effect of purchase situation on realized pro-environmental consumer behavior
Grimmer, Martin
;
Kilburn, Ashley P.
;
Miles, Morgan P.
- In:
Journal of business research : JBR
69
(
2016
)
5
,
pp. 1582-1586
Persistent link: https://www.econbiz.de/10011450359
Saved in:
5
Customer engagement with tourism social media brands
Harrigan, Paul
;
Evers, Uwana
;
Miles, Morgan P.
;
Daly, …
- In:
Tourism management : research, policies, practice
59
(
2017
),
pp. 597-609
Persistent link: https://www.econbiz.de/10011643277
Saved in:
6
With the best of intentions : a large sample test of the intention-behaviour gap in pro-environmental consumer behaviour
Grimmer, Martin
;
Miles, Morgan P.
- In:
International journal of consumer studies
41
(
2017
)
1
,
pp. 2-10
Persistent link: https://www.econbiz.de/10011685468
Saved in:
7
Influencer marketing : brand control, commercial orientation and post credibility
Martínez-López, Francisco J.
;
Anaya-Sánchez, Rafael
; …
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
17/18
,
pp. 1805-1831
Persistent link: https://www.econbiz.de/10012424277
Saved in:
8
Customer engagement and the relationship between involvement, engagement, self-brand connection and brand usage intent
Harrigan, Paul
;
Evers, Uwana
;
Miles, Morgan P.
;
Daly, Tim
- In:
Journal of business research : JBR
88
(
2018
),
pp. 388-396
Persistent link: https://www.econbiz.de/10011869845
Saved in:
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