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When volunteers are also consumers : exploring volunteers' co-consumption experience in leisure contexts
Sohier, Alice; Sohier, Romain; Chaney, Damien - In: Journal of business research : JBR 156 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10013534238
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Exploring volunteer engagement in a mega sport events : the role of functional attitudes
Yoo, Seongjin; Ko, Yong Jae; Hur, Youngjin; Bang, Hyejin; … - In: European Sport management quarterly : ESMQ 23 (2023) 5, pp. 1610-1629
Persistent link: https://www.econbiz.de/10014330811
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The impact of perceived corporate social responsibility on value-in-use through customer engagement in non-profit sports clubs : the moderating role of co-production
Behnam, Mohsen; Anagnostopoulos, Christos; Byers, Terri; … - In: European Sport management quarterly : ESMQ 23 (2023) 3, pp. 789-810
Persistent link: https://www.econbiz.de/10014283330
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Impact of emotional appeal on non-profit advertising : a neurophysiological analysis
Sandoval, Pamela Simón; García-Madariaga, Jesús - In: Journal of consumer behaviour 23 (2024) 1, pp. 203-217
Persistent link: https://www.econbiz.de/10014468183
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Revitalizing the non-profit brand personality through brand experience and brand relationship dimensions
Anestis, Michael Chrissos; Karantza, Ioanna; … - In: International review on public and non-profit marketing 19 (2022) 3, pp. 555-574
Persistent link: https://www.econbiz.de/10013435732
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How consumers respond to corporate social responsibility initiative : cause related marketing vs philantrophy
Pertiwi, Lisia Astari; Balqiah, Tengku Ezni - In: ASEAN marketing journal : Association of Southeast … 8 (2016) 2, pp. 136-146
Persistent link: https://www.econbiz.de/10011915537
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Wealth and the demand for art in Italy : 1300 - 1600
Goldthwaite, Richard A. - 1993
Persistent link: https://www.econbiz.de/10000873197
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Three's company : investigating cognitive and sentiment unit imbalance in co-branding partnerships
Baxter, Stacey M.; Ilicic, Jasmina - In: The journal of brand management : an international journal 22 (2015) 4, pp. 281-298
Persistent link: https://www.econbiz.de/10011339303
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A behavioral rebound effect
Dorner, Zack - In: Journal of environmental economics and management : … 98 (2019), pp. 1-28
Persistent link: https://www.econbiz.de/10012286987