Robo‐advisors have recently been gaining interest as a technology‐enabled means to make financial management easier. The aim of this study is to examine how people's self‐assessed financial experience, affective reactions, and the interplay with individual values influence their...

In three empirical essays, this dissertation investigates changes in consumer behavior during the retirement transition. The data demonstrate that consumers are more likely to change brand and patronage preferences during the transition phase than in periods before and after. Furthermore, the...