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Konsumentenverhalten
Consumer behaviour
12
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4
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3
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3
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3
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3
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marketing
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Patsiaouras, Georgios
11
Fitchett, James A.
6
Davies, Andrea
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Askegaard, Søren
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Marketing theory
3
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Expanding disciplinary space : on the potential of critical marketing
1
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ECONIS (ZBW)
11
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1
Marketplace cultures for social change? : new social movements and consumer culture theory
Patsiaouras, Georgios
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
1/2
,
pp. 17-47
Persistent link: https://www.econbiz.de/10013206495
Saved in:
2
The inter-generational arts branding of the Star Wars saga : may the myth be with you!
Patsiaouras, Georgios
- In:
Arts and the market : AAM
12
(
2022
)
1
,
pp. 84-101
Persistent link: https://www.econbiz.de/10012879089
Saved in:
3
"Fault" genes and false needs? : a critical review on the direct-to-consumer marketing of genetic tests
Patsiaouras, Georgios
- In:
The marketing review
17
(
2017
)
2
,
pp. 217-237
Persistent link: https://www.econbiz.de/10011820682
Saved in:
4
The history of conspicuous consumption in the United Kingdom : 1945-2000
Patsiaouras, Georgios
- In:
Journal of historical research in marketing
9
(
2017
)
4
,
pp. 488-510
Persistent link: https://www.econbiz.de/10011805002
Saved in:
5
Veblen and Darwin: tracing the intellectual roots of evolutionism in consumer research
Patsiaouras, Georgios
;
Fitchett, James A.
- In:
Journal of marketing management : MM
25
(
2009
)
7/8
,
pp. 729-744
Persistent link: https://www.econbiz.de/10003886235
Saved in:
6
The evolution of conspicuous consumption
Patsiaouras, Georgios
;
Fitchett, James A.
- In:
Journal of historical research in marketing
4
(
2012
)
1
,
pp. 154-176
Persistent link: https://www.econbiz.de/10009506451
Saved in:
7
Consumer culture theory : neo-liberalism’s "useful idiots"?
Askegaard, Søren
- In:
Marketing theory
14
(
2014
)
4
,
pp. 507-511
Persistent link: https://www.econbiz.de/10011347708
Saved in:
8
Myth and ideology in consumer culture theory
Fitchett, James A.
;
Patsiaouras, Georgios
;
Davies, Andrea
- In:
Marketing theory
14
(
2014
)
4
,
pp. 495-506
Persistent link: https://www.econbiz.de/10011347709
Saved in:
9
Veblen and Darwin : tracing the intellectual roots of evolutionism in consumer research
Patsiaouras, Georgios
;
Fitchett, James A.
- In:
Expanding disciplinary space : on the potential of …
,
(pp. 93-107)
.
2013
Persistent link: https://www.econbiz.de/10010199663
Saved in:
10
Boris Artzbasheff and the art of anthropomorphic marketing in early American consumer culture
Patsiaouras, Georgios
;
Fitchett, James
;
Saren, Michael
- In:
Journal of marketing management : MM
30
(
2014
)
1/2
,
pp. 117-137
Persistent link: https://www.econbiz.de/10010338662
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