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Konsumentenverhalten
Consumer behaviour
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Brochado, Ana
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Oliveira-Brochado, Fernando
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Rodrigues, Paula Cristina Lopes
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Barbosa, Isabel
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Building consumer-brand relationship in luxury brand management
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ECONIS (ZBW)
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1
The ecological conscious consumer behaviour : are the activists different?
Brochado, Ana
;
Teiga, Nídia
;
Oliveira-Brochado, Fernando
- In:
International journal of consumer studies
41
(
2017
)
2
,
pp. 138-146
Persistent link: https://www.econbiz.de/10011685509
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2
Excellent cuisine worth a detour: dimensions of luxury dining experiences
Oliveira-Brochado, Fernando
- In:
Building consumer-brand relationship in luxury brand …
,
(pp. 108-125)
.
2021
Persistent link: https://www.econbiz.de/10012517944
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3
Exploring backpackers' perceptions of the hostel service quality
Brochado, Ana
;
Rita, Paulo
;
Gameiro, Carlos
- In:
International journal of contemporary hospitality management
27
(
2015
)
8
,
pp. 1839-1855
Persistent link: https://www.econbiz.de/10011447534
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4
Memorable tourism experiences, perceived value dimensions and behavioral intentions : a demographic segmentation approach
Brochado, Ana
;
Veríssimo, José Manuel Cristóvão
; …
- In:
Tourism review
77
(
2022
)
6
,
pp. 1472-1486
Persistent link: https://www.econbiz.de/10014235221
Saved in:
5
COVID-19 vaccine hesitation and brand choice uncertainty
Rodrigues, Paula Cristina Lopes
;
Borges, Ana Pinto
; …
- In:
International journal of pharmaceutical and healthcare …
17
(
2023
)
4
,
pp. 495-516
Persistent link: https://www.econbiz.de/10014461505
Saved in:
6
What's on the menu? : how celebrity chef brands create happiness
Rodrigues, Paula Cristina Lopes
;
Brochado, Ana
;
Sousa, Ana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2513-2543
Persistent link: https://www.econbiz.de/10014448558
Saved in:
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