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Impact of attitudinal loyalty on the frequent unmanaged business traveler's use of price and consumer reviews in hotel choice
Noone, Breffni M.; McGuire, Kelly A. - In: Journal of revenue and pricing management 15 (2016) 1, pp. 20-36
Persistent link: https://www.econbiz.de/10011441296
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Intertemporal price discrimination via reference price effects
Wang, Zizhuo - In: Operations research 64 (2016) 2, pp. 290-296
Persistent link: https://www.econbiz.de/10011485474
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Optimal pricing for a multinomial logit choice model with network effects
Du, Chenhao; Cooper, William L.; Wang, Zizhuo - In: Operations research 64 (2016) 2, pp. 441-455
Persistent link: https://www.econbiz.de/10011485583
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Dynamic pricing with "BOGO" promotion in revenue management
Kim, Kyoung-Kuk; Lee, Chi-Guhn; Park, Sunggyun - In: International journal of production research 54 (2016) 17/18, pp. 5283-5302
Persistent link: https://www.econbiz.de/10011530205
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Consumer experiences of accommodation deals purchased via social coupon promotions : an Australian perspective
Cox, Carmen - In: Journal of hospitality marketing & management 24 (2015) 5/6, pp. 609-632
Persistent link: https://www.econbiz.de/10011349958
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Pay what you want as a marketing strategy in monopolistic and competitive markets
Schmidt, Klaus M.; Spann, Martin; Zeithammer, Robert - 2012
Pay What You Want (PWYW) can be an attractive marketing strategy to price discriminate between fair-minded and selfish customers, to fully penetrate a market without giving away the product for free, and to undercut competitors that use posted prices. We report on laboratory experiments that...
Persistent link: https://www.econbiz.de/10009685872
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Responsive pricing of fashion products : the effects of demand learning and strategic consumer behavior
Aviv, Yossi; Wei, Mike Mingcheng; Zhang, Fuqiang - In: Management science : journal of the Institute for … 65 (2019) 7, pp. 2982-3000
Persistent link: https://www.econbiz.de/10012039968
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Relationship between hotel rate increases and discounts and consumers' willingness-to-purchase : a prospect theory perspective
Smith, Scott J. - In: International journal of revenue management : IJRM 9 (2016) 2/3, pp. 108-126
Persistent link: https://www.econbiz.de/10011610277
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Behavioural pricing opportunities in tourism destinations : a collaborative approach
Kuokkanen, Henri - In: International journal of revenue management : IJRM 9 (2016) 2/3, pp. 186-200
Persistent link: https://www.econbiz.de/10011610477
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Fare prediction websites and transaction prices : empirical evidence from the airline industry
Mantin, Benny; Rubin, Era - In: Marketing science : the marketing journal of the … 35 (2016) 4, pp. 640-655
Persistent link: https://www.econbiz.de/10011532652