Identifying and evaluating competitors is a critical aspect of operating a sport organisation. However, North American sports franchises have a limited understanding of competitors in their geographic market – particularly when calculating the degree of competition from other sport teams....

This study investigated the relationship between whether a major conference NCAA Division I men’s college basketball game was televised and game attendance during the 2003-04 and 2004-05 seasons. Multiple regression analysis was used to examine this relationship while controlling for 19 other...