Ignoring consideration sets in modeling customer purchase decisions may lead to biased estimation of customer preferences, yet consideration sets are difficult to infer in brick-and-mortar contexts. We show that the challenge of estimating consideration set models in brick-and-mortar contexts...

Customer reviews are essential to online marketplaces. However, it is not clear how (or if) the dispersion in customer reviews affects seller's activity level and number of matches in a marketplace where each seller needs to make a proposal to serve. Our paper distinctively investigates the...