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ECONIS (ZBW)
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Behavioural consequences of verbally expressed and unexpressed customer rage emotions
Awasthi, Ashwini K.
;
Kumar, Vineet
- In:
Journal of consumer marketing
39
(
2022
)
1
,
pp. 133-144
Persistent link: https://www.econbiz.de/10013165322
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2
Can friends seed more buzz and adoption?
Kumar, Vineet
;
Sudhir, K.
-
2019
Persistent link: https://www.econbiz.de/10012053044
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3
Linear estimation of aggregate dynamic discrete demand for durable goods : overcoming the curse of dimensionality
Cheng Chou
;
Derdenger, Tim
;
Kumar, Vineet
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
5
,
pp. 888-909
Persistent link: https://www.econbiz.de/10012120924
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4
Estimating demand for subscription products : identification of willingness to pay without price variation
Cheng Chou
;
Kumar, Vineet
- In:
Marketing science
43
(
2024
)
4
,
pp. 797-816
Persistent link: https://www.econbiz.de/10014636340
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