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Consumers' attributions and brand evaluations in product-harm crises : the role of implicit theories of personality
Yin, Cheng-Yue; Yu, Hong-Yan; Poon, Patrick - In: Journal of consumer behaviour : an international … 15 (2016) 1, pp. 87-95
Persistent link: https://www.econbiz.de/10011485480
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Should ad spending increase or decrease before a recall announcement? : the marketing-finance interface in product-harm crisis management
Gao, Haibing; Xie, Jinhong; Wang, Qi; Wilbur, Kenneth C. - In: Journal of marketing 79 (2015) 5, pp. 80-99
Persistent link: https://www.econbiz.de/10011372420
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Using advertising and price to mitigate losses in a product-harm crisis
Cleeren, Kathleen - In: Business horizons 58 (2015) 2, pp. 157-162
Persistent link: https://www.econbiz.de/10010497518
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Exploring the effectiveness of creating regulatory fit in crisis communications : can it change perceptions of media coverage during a crisis?
Avnet, Tamar; Laufer, Daniel - In: Business horizons 58 (2015) 2, pp. 149-156
Persistent link: https://www.econbiz.de/10010497519
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An attributional analysis of corporate reproting in crisis situations : the 2010 Toyota recall
Tennert, Falk - In: Journal of communication management : an international … 18 (2014) 4, pp. 422-435
Persistent link: https://www.econbiz.de/10010461452
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Crisis management strategies and the long-term effects of product recalls on firm value
Liu, Yan; Shankar, Venkatesh; Yun, Wonjoo - In: Journal of marketing 81 (2017) 5, pp. 30-48
Persistent link: https://www.econbiz.de/10011749851
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Marketing research on product-harm crises : a review, managerial implications, and an agenda for future research
Cleeren, Kathleen; Dekimpe, Marnik G.; Heerde, Harald J. van - In: Journal of the Academy of Marketing Science 45 (2017) 5, pp. 593-615
Persistent link: https://www.econbiz.de/10011772265
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Communication behavior of companies in product recalls without customer identification information
Kübler, Raoul; Albers, Sönke - In: Marketing : journal of research and management 6 (2010) 1, pp. 59-70
Persistent link: https://www.econbiz.de/10003976429
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Examining the effects of mutability and framing on perceptions of human error and technical error crises : implications for situational crisis communication theory
Coombs, W. Timothy; Holladay, Sherry J. - In: The handbook of crisis communication, (pp. 181-204). 2010
Persistent link: https://www.econbiz.de/10003929164
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Product-harm crisis management and firm value
Liu, Yong; Chen, Yubo; Ganesan, Shankar; Hess, Ronald - In: Handbook of marketing and finance, (pp. 293-314). 2012
Persistent link: https://www.econbiz.de/10009552395