Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Kundenintegration"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Twittermania
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Kundenintegration
Social Web
20,845
Social web
20,814
Online-Marketing
6,276
Internet marketing
6,166
Consumer behaviour
5,060
Konsumentenverhalten
5,057
Soziales Netzwerk
2,451
Social network
2,298
Beziehungsmarketing
2,256
Relationship marketing
2,254
Viral marketing
2,240
Virales Marketing
2,240
Electronic Commerce
2,237
E-commerce
2,053
Markenführung
1,861
Brand management
1,858
Social media
1,786
Internet
1,772
social media
1,704
Online-Handel
1,582
Online retailing
1,580
Digitalisierung
1,441
Digitization
1,408
Mobile marketing
1,083
Deutschland
1,066
Mobile Marketing
1,060
Markenimage
1,019
Germany
1,018
Brand image
1,014
Web 2.0 technologies
976
Web 2.0-Technologien
975
Digital platform
916
Digitale Plattform
914
Customer integration
893
Öffentlichkeitsarbeit
840
Marketingmanagement
836
Marketing management
827
Public relations
815
Werbewirkung
787
more ...
less ...
Online availability
All
Undetermined
472
Free
103
Type of publication
All
Article
783
Book / Working Paper
110
Type of publication (narrower categories)
All
Article in journal
637
Aufsatz in Zeitschrift
637
Aufsatz im Buch
148
Book section
148
Hochschulschrift
25
Graue Literatur
23
Non-commercial literature
23
Case study
17
Fallstudie
17
Thesis
16
Collection of articles of several authors
15
Sammelwerk
15
Aufsatzsammlung
11
Arbeitspapier
9
Working Paper
9
Conference paper
6
Konferenzbeitrag
6
Konferenzschrift
5
Conference proceedings
3
Collection of articles written by one author
1
Festschrift
1
Sammlung
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
795
German
101
Author
All
Füller, Johann
10
Brem, Alexander
9
Hajli, Nick
9
Harrigan, Paul
7
Bilgram, Volker
6
Carlson, Jamie
6
Herstatt, Cornelius
5
Leimeister, Jan Marco
5
Nambisan, Satish
5
Piller, Frank T.
5
Shin, Hakseung
5
Albuquerque, Paulo
4
Bretschneider, Ulrich
4
Chatow, Udi
4
Cova, Bernard
4
Hollebeek, Linda D.
4
Jamal, Zainab
4
Janzik, Lars
4
Kamboj, Shampy
4
Krcmar, Helmut
4
Lu, Yaobin
4
Perdue, Richard R.
4
Rahman, Mohammad M.
4
Rahman, Zillur
4
Benbya, Hind
3
Benmiled-Cherif, Héla
3
Berthon, Pierre R.
3
Brodie, Roderick J.
3
Büttgen, Marion
3
Chen, Kay-Yut
3
Constantinides, Efthymios
3
Dahl, Darren W.
3
Ernst, Markus
3
Koller, Hans
3
Loureiro, Sandra Maria Correia
3
Malthouse, Edward C.
3
Matzler, Kurt
3
Ogawa, Susumu
3
Paranque, Bernard
3
Pavlidis, Polykarpos
3
more ...
less ...
Institution
All
IGI Global
2
Technische Universität Berlin
2
Deutschland / Bundesministerium für Bildung und Forschung
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
Josef Eul Verlag GmbH
1
Springer Fachmedien Wiesbaden
1
Westfälische Wilhelms-Universität Münster
1
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Zukunftsforum Innovationsfähigkeit <2, 2009, Berlin>
1
more ...
less ...
Published in...
All
Journal of business research : JBR
47
Journal of retailing and consumer services
27
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
15
Technological forecasting & social change : an international journal
12
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
The journal of brand management : an international journal
11
Journal of strategic marketing
10
Industrial marketing management : the international journal for industrial and high-tech firms
9
The journal of product & brand management
9
International journal of technology marketing : IJTMkt
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Marketing intelligence & planning
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
International journal of internet marketing and advertising : IJIMA
6
International journal of networking and virtual organisations : IJNVO
6
Journal of service management
6
Research policy : policy, management and economic studies of science, technology and innovation
6
SpringerLink / Bücher
6
The journal of services marketing
6
Asia Pacific journal of marketing and logistics
5
Contemporary issues in social media marketing
5
Handbook of social media management : value chain and business models in changing media markets
5
Innovation: organization & management : IOM
5
International journal of hospitality management
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of engineering and technology management : JET-M
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of hospitality and tourism insights
5
Journal of management information systems : JMIS
5
Journal of marketing management : MM
5
Journal of marketing theory and practice
5
Journal of promotion management : innovations in planning and applied research
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Journal of service theory and practice : JSTP
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Marketing theory
5
Psychology & marketing
5
Technovation : the international journal of technological innovation, entrepreneurship and technology management
5
Tourism management : research, policies, practice
5
Business horizons
4
more ...
less ...
Source
All
ECONIS (ZBW)
893
Showing
1
-
10
of
893
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Augmented reality : designing immersive experiences that maximize consumer engagement
Scholz, Joachim
;
Smith, Andrew N.
- In:
Business horizons
59
(
2016
)
2
,
pp. 149-161
Persistent link: https://www.econbiz.de/10011451873
Saved in:
2
Who creates brand-related content, and why? : the interplay of consumer characteristics and motivations
Muntinga, Daniel G.
;
Moorman, Marjolein
;
Verlegh, …
- In:
Digital advertising : theory and research
,
(pp. 259-284)
.
2017
Persistent link: https://www.econbiz.de/10011646120
Saved in:
3
Virtual customer integration : maximizing the impact customer integration on new product performance
Ernst, Holger
- In:
Cross-functional innovation management : perspectives …
,
(pp. 191-208)
.
2004
Persistent link: https://www.econbiz.de/10002504805
Saved in:
4
Interaktive Wertschöpfung durch mobile Services
Wagner, Gerhard
;
Schramm-Klein, Hanna
;
Steinmann, Sascha
- In:
Interaktive Wertschöpfung durch Dienstleistungen : …
,
(pp. 397-416)
.
2015
Persistent link: https://www.econbiz.de/10010531920
Saved in:
5
From firm-controlled to consumer-contributed : consumer co-production of personal media marketing communication
Bacile, Todd J.
;
Ye, Christine
;
Swilley, Esther
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
2
,
pp. 117-133
Persistent link: https://www.econbiz.de/10010399436
Saved in:
6
User Innovation : der Kunde kann's besser
Piller, Frank T.
- In:
Die wunderbare Wissensvermehrung : wie Open Innovation …
,
(pp. 85-97)
.
2006
Persistent link: https://www.econbiz.de/10003736173
Saved in:
7
Modelle der Nutzerintegration in den Innovationsprozess : Möglichkeiten und Grenzen der Integration von Verbrauchern in Innovationsprozesse für nachhaltige Produkte und Produktnutz...
Fichter, Klaus
-
2005
Persistent link: https://www.econbiz.de/10003000927
Saved in:
8
"E-Customer-Innogration" : Potenziale der internetbasierten Kundeneinbindung in Innovationsprozesse
Rüdiger, Mathias
-
2001
Persistent link: https://www.econbiz.de/10001608047
Saved in:
9
"E-Customer-Innogration" in kleinen und mittleren Unternehmen : Potenziale der internetbasierten Kundeneinbindung in die Neuproduktentwicklung
Rüdiger, Mathias
- In:
New economy in kleinen und mittleren Unternehmen
,
(pp. 319-330)
.
2002
Persistent link: https://www.econbiz.de/10001675633
Saved in:
10
Co-Design : Integration des Kunden in die Wertschöpfungskette
Wehrli, Hans Peter
;
Heiniger, Yvonne
- In:
Electronic Services
,
(pp. 209-223)
.
2002
Persistent link: https://www.econbiz.de/10001652820
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
