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Kundenwert
Vietnam
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Ngo, Liem Viet
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Industrial marketing management : the international journal for industrial and high-tech firms
3
British journal of management : BJM
1
The journal of services marketing
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ECONIS (ZBW)
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1
Outcome versus process value in service delivery
Luu, Ngoc
;
Le Nguyen Hau
;
Ngo, Liem Viet
;
Bucic, Tania
; …
- In:
The journal of services marketing
30
(
2016
)
6
,
pp. 630-642
Persistent link: https://www.econbiz.de/10011635042
Saved in:
2
Value synergy and value asymmetry in relationship marketing programs
Luu, Ngoc
;
Ngo, Liem Viet
;
Cadeaux, Jack
- In:
Industrial marketing management : the international …
68
(
2018
),
pp. 165-176
Persistent link: https://www.econbiz.de/10011822206
Saved in:
3
Examining the firm's value creation process : a managerial perspective of the firm's value offering strategy and performance
O'Cass, Aron
;
Ngo, Liem Viet
- In:
British journal of management : BJM
22
(
2011
)
4
,
pp. 646-671
Persistent link: https://www.econbiz.de/10009511986
Saved in:
4
Creating superior customer value for B2B firms through supplier firm capabilities
O'Cass, Aron
;
Ngo, Liem Viet
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 125-135
Persistent link: https://www.econbiz.de/10009513208
Saved in:
5
Creating value offerings via operant resource-based capabilities
Ngo, Liem Viet
;
O'Cass, Aron
- In:
Industrial marketing management : the international …
38
(
2009
)
1
,
pp. 45-59
Persistent link: https://www.econbiz.de/10003810415
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