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Communicating with customers
Spinosa, Charles; Le Brocquy, David; Calder, Bobby J. - In: Kellogg on advertising & media : the Kellogg School of …, (pp. 226-253). 2008
Persistent link: https://www.econbiz.de/10003755924
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The specialty coffee shop market : are today's consumers demanding more than store ambience and good coffee from their consumption experience?
Ryding, Daniella - In: International journal of business and globalisation : IJBG 6 (2011) 3/4, pp. 399-409
Persistent link: https://www.econbiz.de/10009313036
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Antecedents of store loyalty among Chinese customers
Chu, Yun; Vásquez Párraga, Arturo; Ma, Jianyu - In: International journal of business 23 (2018) 2, pp. 151-165
Persistent link: https://www.econbiz.de/10011863694
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E-market dominance : how to use the Internet to win and keep customers
Ash, Brian; Lambert, Tom - 2001
Persistent link: https://www.econbiz.de/10001535678
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Relating to customers : how and when to strengthen your customer relationships
Malaviya, Prashant (contributor); Spargo, Sarah (contributor) - 2002 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001656808
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Kommunikationsqualität in persönlichen Kundenbeziehungen : Konzeptualisierung und empirische Prüfung
Frommeyer, Astrid - 2005 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003007555
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Marketing für Nachfolgeprodukte und neue Produktgenerationen : eine Analyse aus Kundensicht
Kaetzke, Philomela - 2003
Persistent link: https://www.econbiz.de/10001747367
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Simply better : winning and keeping customers by delivering what matters most
Barwise, Patrick; Meehan, Sean A. - 2004
Persistent link: https://www.econbiz.de/10001830108
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The customer retention index as a marketing performance measurement tool for trade fairs
Ulrich, Alex - In: Achieving excellence in stakeholder management, (pp. 113-123). 2003
Persistent link: https://www.econbiz.de/10001756728
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Connecting with your customers
2006
Persistent link: https://www.econbiz.de/10003292010