Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Kundenzufriedenheit"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Improving customer-focused mar...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Kundenzufriedenheit
Beziehungsmarketing
8
Relationship marketing
8
Marketing management
7
Marketingmanagement
7
Consumer behaviour
6
Firm performance
6
Unternehmenserfolg
6
Sales promotion
5
Konsumentenverhalten
4
Marketing
4
Salespeople
4
Verkaufsförderung
4
Verkaufspersonal
4
Brand management
3
Business ethics
3
Competitive advantage
3
Ethics
3
Ethik
3
Markenführung
3
Resource-based view
3
Ressourcenorientierter Ansatz
3
Selling
3
Unternehmensethik
3
Verkauf
3
Brand image
2
Consumer ethical intention
2
Consumer ethical judgment
2
Consumer ethics
2
Corporate culture
2
Customer satisfaction
2
Industrie
2
Manufacturing industries
2
Markenimage
2
Service quality
2
Strategic management
2
Strategisches Management
2
Students
2
Studierende
2
Unethical consumer
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Vorhies, Douglas W.
2
Morgan, Neil A.
1
Yarbrough, Larry
1
Zhang, Chi
1
Zhou, Wenkai
1
Published in...
All
Journal of the Academy of Marketing Science
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of product market strategy-organizational culture fit on business performance
Yarbrough, Larry
;
Morgan, Neil A.
;
Vorhies, Douglas W.
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
4
,
pp. 555-573
Persistent link: https://www.econbiz.de/10009297203
Saved in:
2
An integrated model of retail brand equity : the role of consumer shopping experience and shopping value
Zhang, Chi
;
Vorhies, Douglas W.
;
Zhou, Wenkai
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 398-413
Persistent link: https://www.econbiz.de/10014372592
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
