//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Kundenzufriedenheit"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Using CLV concept for marketin...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Kundenzufriedenheit
Kundenwert
2,453
Customer value
2,452
Beziehungsmarketing
1,468
Relationship marketing
1,468
Consumer behaviour
634
Konsumentenverhalten
634
Betriebliche Wertschöpfung
581
Value creation
581
Customer integration
316
Kundenintegration
316
Customer satisfaction
304
Service quality
272
Dienstleistungsqualität
271
Marketing management
266
Marketingmanagement
266
Theorie
221
Theory
221
Lieferantenmanagement
190
Supplier relationship management
190
B-to-B-Marketing
145
Business-to-business marketing
145
Brand management
143
Markenführung
143
Deutschland
141
Germany
140
USA
132
United States
131
Brand image
128
Markenimage
128
Service-Dominant Logic
128
Service-dominant logic
128
Value co-creation
113
Marketing
106
Social Web
99
Social web
99
Kundenmanagement
94
customer value
93
Innovation
91
Customer lifetime value
82
more ...
less ...
Online availability
All
Undetermined
152
Free
43
Type of publication
All
Article
270
Book / Working Paper
34
Type of publication (narrower categories)
All
Article in journal
257
Aufsatz in Zeitschrift
257
Aufsatz im Buch
13
Book section
13
Graue Literatur
5
Non-commercial literature
5
Hochschulschrift
4
Ratgeber
3
Thesis
3
Arbeitspapier
2
Case study
2
Fallstudie
2
Guidebook
2
Working Paper
2
Accompanied by computer file
1
Checkliste
1
Conference paper
1
Elektronischer Datenträger als Beilage
1
Handbook
1
Handbuch
1
Konferenzbeitrag
1
more ...
less ...
Language
All
English
285
German
19
Author
All
Gallarza, Martina G.
6
Gil Saura, Irene
5
Le Nguyen Hau
4
Sesé, F. Javier
4
Al Haj Eid, Mohammad Badi’
3
Dandis, Ala' Omar
3
Del Chiappa, Giacomo
3
Gligor, David M.
3
Itani, Omar S.
3
Matzler, Kurt
3
McColl-Kennedy, Janet R.
3
Mostafa Rasoolimanesh, S.
3
Pham Ngoc Thuy
3
Raab, Gerhard
3
Vera, Jorge
3
Verhoef, Peter C.
3
Ahn, Jiseon
2
Arteaga, Francisco
2
Arteaga-Moreno, Francisco
2
Cheung, Fung Yi Millissa
2
Chon, Kaye
2
Danaher, Tracey S.
2
Dedeoğlu, Bekir Bora
2
Edvardsson, Bo
2
Eriksson, Maria
2
Fornell, Claes
2
Guo, Lin
2
Hao, Fei
2
Hinterhuber, Hans H.
2
Hollebeek, Linda D.
2
Ingelsson, Pernilla
2
Keränen, Joona
2
Kibos, Kiprop Eric
2
Kim, Eojina
2
Kleinaltenkamp, Michael
2
Kusumawati, Andriani
2
Langat, Kipkirui Daniel
2
McManus, Lisa
2
Ngo, Liem Viet
2
O'Cass, Aron
2
more ...
less ...
Published in...
All
International journal of hospitality management
16
Journal of retailing and consumer services
16
Journal of business research : JBR
7
The journal of services marketing
7
The service industries journal
6
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
6
Journal of service research : JSR
5
The TQM journal : the international review of organizational improvement
5
Tourism management : research, policies, practice
5
Journal of hospitality and tourism insights
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Journal of vacation marketing
4
Service business
4
Cogent business & management
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of contemporary hospitality management
3
International journal of leisure and tourism marketing : IJLTM
3
International journal of services and operations management
3
Journal of air transport management
3
Journal of the Academy of Marketing Science
3
Management decision : MD
3
Expert journal of marketing
2
International journal of electronic commerce : IJEC
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of market research
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of retail & distribution management
2
International journal of services, economics and management
2
Journal of business-to-business marketing
2
Journal of consumer behaviour : an international research review
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of hospitality marketing & management
2
Journal of marketing
2
Journal of marketing management : MM
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Journal of service management
2
Journal of service research
2
Journal of strategic marketing
2
Journal of travel and tourism marketing
2
more ...
less ...
Source
All
ECONIS (ZBW)
304
Showing
1
-
10
of
304
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
An advanced analytical framework for improving customer satisfaction : a case of air passengers
Lin, Zhibin
;
Vlachos, Ilias
- In:
Transportation research / E : an international journal
114
(
2018
),
pp. 185-195
Persistent link: https://www.econbiz.de/10011870628
Saved in:
2
Reexamining the market share-customer satisfaction relationship
Rego, Lopo L.
;
Morgan, Neil A.
;
Fornell, Claes
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 1-20
Persistent link: https://www.econbiz.de/10009793115
Saved in:
3
Customer mindset metrics : a systematic evaluation of the net promoter score (NPS) vs. alternative calculation methods
Baehre, Sven
;
O'Dwyer, Michele
;
O'Malley, Lisa
;
Story, …
- In:
Journal of business research : JBR
149
(
2022
),
pp. 353-362
Persistent link: https://www.econbiz.de/10013325614
Saved in:
4
Relationship characteristics and cash flow variability : implications for satisfaction, loyalty, and customer portfolio management
Tarasi, Crina O.
;
Bolton, Ruth N.
;
Gustafsson, Anders
; …
- In:
Journal of service research : JSR
16
(
2013
)
2
,
pp. 121-137
Persistent link: https://www.econbiz.de/10009774895
Saved in:
5
Stock returns on customer satisfaction do beat the market : gauging the effectof a marketing intangible
Fornell, Claes
;
Morgeson, Forrest V., III.
;
Hult, G. …
- In:
Journal of marketing
80
(
2016
)
5
,
pp. 92-107
Persistent link: https://www.econbiz.de/10011591206
Saved in:
6
On custom
Schlicht, Ekkehart
-
1992
Persistent link: https://www.econbiz.de/10000148766
Saved in:
7
Exploring the potential of customer accounting : a synthesis of the accounting and marketing literatures
McManus, Lisa
;
Guilding, Chris
- In:
Journal of marketing management : MM
24
(
2008
)
7/8
,
pp. 771-795
Persistent link: https://www.econbiz.de/10003768195
Saved in:
8
Die Customer-based View der Unternehmung
Matzler, Kurt
;
Stahl, Heinz K.
;
Hinterhuber, Hans H.
- In:
Kundenorientierte Unternehmensführung : …
,
(pp. 3-31)
.
2009
Persistent link: https://www.econbiz.de/10003786477
Saved in:
9
Kundenzufriedenheit und Kundenwert
Stahl, Heinz K.
;
Hinterhuber, Hans H.
;
Friedrich von …
- In:
Kundenorientierte Unternehmensführung : …
,
(pp. 247-266)
.
2009
Persistent link: https://www.econbiz.de/10003786574
Saved in:
10
Customer value management of sports events
Pechlaner, Harald
;
Helfricht, Matthias
;
Raich, Frieda
; …
- In:
Sport and tourism : 53st congress 2003, Athens, Greece
,
(pp. 231-245)
.
2003
Persistent link: https://www.econbiz.de/10002108988
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->