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Kunstsponsoring in Vlaanderen : een peiling naar de kunstsponsoringsactiviteiten van de Vlaamse bedrijven
Van Haverbeke, Wim - 1989
Persistent link: https://www.econbiz.de/10000781100
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Changing landscapes : the construction of meaning and value in a new market category : modern Indian art
Khaire, Mukti; Wadhwani, R. Daniel - In: Academy of Management journal : AMJ 53 (2010) 6, pp. 1281-1304
Persistent link: https://www.econbiz.de/10008858340
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Artful legitimacy : the role of materiality in practices of legitimation
Cnossen, Boukje; Bencherki, Nicolas - In: Organization studies : an international … 44 (2023) 6, pp. 919-938
Persistent link: https://www.econbiz.de/10014295231
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Arts in development of tourist experiences
Janičić, Radmila - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 6 (2020) 1, pp. 1-8
The paper presents theoretical and practical aspects of the impact of arts on tourist experiences. The paper will … on the basis of arts events, as well as their satisfaction with arts events, exhibitions, concerts, theatres events …
Persistent link: https://www.econbiz.de/10012534835
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Kunstförderung als Instrument der Marktkommunikation
Meyer, Jörn-Axel; Maurer, Fabian - 1999
Persistent link: https://www.econbiz.de/10000681573
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Classical aesthetics and arousal theory : implications for fine arts marketing
Woods, Walter A. - In: Advances in nonprofit marketing : a research annual 2 (1987), pp. 203-239
Persistent link: https://www.econbiz.de/10001088016
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State of the art of arts marketing
Semenik, Richard J. - In: Advances in nonprofit marketing : a research annual 2 (1987), pp. 99-124
Persistent link: https://www.econbiz.de/10001088021
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Practice (mis)matching : multiple performations of a cultural sponsorship network
Ryan, Annmarie - In: Journal of marketing management : MM 34 (2018) 17/18, pp. 1445-1469
Persistent link: https://www.econbiz.de/10012042283
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Arts marketing
Madichie, Nnamdi O. - In: Contemporary issues in marketing : principles and practice, (pp. 388-419). 2019
Persistent link: https://www.econbiz.de/10012134062
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"In Luxury Brands verliebt man sich"
Meister, Sabine (interviewee);  … - In: Luxus als Distinktionsstrategie : Kommunikation in der …, (pp. 121-125). 2018
Persistent link: https://www.econbiz.de/10012025129