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Lebensmittelmarkt
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Menrad, Klaus
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Emberger-Klein, Agnes
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Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
1
International journal of consumer studies
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Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
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ECONIS (ZBW)
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A systematic review on the effects of personalized price promotions for food products
Nguyen, Minh Thi Thuy
;
Emberger-Klein, Agnes
;
Menrad, Klaus
- In:
Journal of food products marketing : innovations in …
25
(
2019
)
3
,
pp. 257-275
Persistent link: https://www.econbiz.de/10012243239
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2
Some like it tailor-made : the effectiveness of personalized coupons for lower-calorie food choices at a university canteen
Nguyen, Minh T. T.
;
Emberger-Klein, Agnes
;
Menrad, Klaus
- In:
International journal of consumer studies
46
(
2022
)
3
,
pp. 744-762
Persistent link: https://www.econbiz.de/10013176920
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3
Die latenten Moderatoren im Preis- und Qualitätsbewertungsprozess bei Neuprodukten auf dem Lebensmittelmarkt
Lemmerer, Andreas
-
2015
Persistent link: https://www.econbiz.de/10011428872
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4
Markt und Marketing von funktionellen Lebensmitteln
Menrad, Klaus
- In:
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, …
49
(
2000
)
8
,
pp. 295-302
Persistent link: https://www.econbiz.de/10001500620
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5
Verbraucherverhalten bei Bio-Lebensmitteln : Analyse des Zusammenhangs zwischen Einstellungen, moralischen Normen, Verhaltensabsichten und tatsächlichem Kaufverhalten
Schöberl, Stefanie
-
2012
Persistent link: https://www.econbiz.de/10009733791
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