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~subject:"Lieferantenmanagement"
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Lieferantenmanagement
Consumer behaviour
17
Konsumentenverhalten
17
Brand management
10
Franchising
10
Markenführung
10
Brand image
7
Markenimage
7
Australia
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Australien
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Arbeitsverhalten
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Beziehungsmarketing
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Brand
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HR marketing
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Markenartikel
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Marketing management
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Marketingmanagement
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Personalmarketing
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Relationship marketing
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Work behaviour
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Betriebliche Wertschöpfung
4
Dienstleistungsqualität
4
Internet marketing
4
Online-Marketing
4
Service quality
4
Supplier relationship management
4
Value creation
4
Arbeitskräfte
3
Baby Boomer
3
Corporate reputation
3
Customer integration
3
Customer value
3
Firmenimage
3
Generation X
3
Generation Y
3
Holiday behaviour
3
International marketing
3
Internationales Marketing
3
Kundenintegration
3
Kundenwert
3
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English
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Grace, Debra
4
King, Ceridwyn
2
Weaven, Scott
2
Frazer, Lorelle
1
Giddings, Jeff
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Iacono, Joseph Ki
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Ross, Mitchell
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Journal of retailing
1
Journal of service theory and practice : JSTP
1
Qualitative market research : an international journal
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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Workplace relationship cohesion : an internal customers' perspective
Grace, Debra
;
King, Ceridwyn
;
Iacono, Joseph Ki
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
1
,
pp. 123-144
Persistent link: https://www.econbiz.de/10011602724
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2
Brand fidelity : a relationship maintenance perspective
Grace, Debra
;
Ross, Mitchell
;
King, Ceridwyn
- In:
The journal of brand management : an international journal
25
(
2018
)
6
,
pp. 577-590
Persistent link: https://www.econbiz.de/10011962815
Saved in:
3
What went wrong? : franchisors and franchisees disclose the causes of conflict in franchising
Frazer, Lorelle
;
Weaven, Scott
;
Giddings, Jeff
;
Grace, Debra
- In:
Qualitative market research : an international journal
15
(
2012
)
1
,
pp. 87-103
Persistent link: https://www.econbiz.de/10009503721
Saved in:
4
An empirical analysis of franchisee value-in-use, investment risk and relational satisfaction
Grace, Debra
;
Weaven, Scott
- In:
Journal of retailing
87
(
2011
)
3
,
pp. 366-380
Persistent link: https://www.econbiz.de/10009380006
Saved in:
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