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Crossing the chasm : how to convert relevant research into managerially useful research
Markides, Constantinos C. - In: The journal of applied behavioral science 47 (2011) 1, pp. 121-134
Persistent link: https://www.econbiz.de/10008908812
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Game-changing strategies : how to create new market space in established industries by breaking the rules
Markides, Constantinos C. - 2008
Persistent link: https://www.econbiz.de/10004909184
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Fast second : how smart companies bypass radical innovations to enter and dominate new markets
Markides, Constantinos C. - 2005 - 1. ed.
Persistent link: https://www.econbiz.de/10004265941
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Strategy, innovation, and change : challenges for management
Galavan, Robert (contributor); Murray, John A. (contributor) - 2008
Persistent link: https://www.econbiz.de/10004910537