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Service Orientation: Its Impac...
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Markenartikel
Consumer behaviour
8
Konsumentenverhalten
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Lieferkette
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Social Web
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Social web
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South Korea
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Supply chain
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Südkorea
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Risikomanagement
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Brand management
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Cargo shipping
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China
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Consumer animosity
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Cosmopolitanism
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Customer satisfaction
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Dienstleistungsqualität
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Ethnocentrism
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Frachtschifffahrt
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Kaufentscheidung
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Kundenzufriedenheit
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Markenführung
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Service quality
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maritime security
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Yoon, Sung-Joon
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Kim, Jooho
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Lee, Hyong-june
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality marketing & management
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USB Cologne (EcoSocSci)
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A model of consumer cognitive processes underlying memory-based brand evaluations
Park, Jong-Won
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1991
Persistent link: https://www.econbiz.de/10004760267
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2
Does customer experience management pay off? : evidence from local versus global hotel brands in South Korea
Yoon, Sung-Joon
;
Lee, Hyong-june
- In:
Journal of hospitality marketing & management
26
(
2017
)
6
,
pp. 585-605
Persistent link: https://www.econbiz.de/10011754045
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3
A geo-cultural approach to the purchase decision of counterfeit luxury brands in China
Kim, Jooho
;
Yoon, Sung-Joon
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
1
,
pp. 74-93
Persistent link: https://www.econbiz.de/10012423202
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