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~subject:"Markenführung"
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Food consumption patterns and...
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Markenführung
Entwicklungsländer
101,148
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Consumer behaviour
78,639
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75,526
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20,852
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8,777
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8,763
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7,516
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7,462
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7,393
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6,940
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6,551
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6,538
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6,514
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5,788
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5,753
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5,646
Armut
5,574
Online-Handel
5,449
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5,435
Kundenzufriedenheit
5,428
Customer satisfaction
5,427
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5,219
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5,028
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4,826
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32
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25
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24
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23
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23
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21
Keller, Kevin Lane
21
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19
Guzman, Francisco
19
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18
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18
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18
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17
Veloutsou, Cleopatra
17
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16
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15
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15
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14
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14
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14
Khan, Imran
14
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14
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14
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14
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13
Fournier, Susan
13
Park, C. Whan
13
Romaniuk, Jenni
13
Septianto, Felix
13
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13
Sreejesh, S.
13
Ahn, Jiseon
12
Burmann, Christoph
12
Casidy, Riza
12
Christodoulides, George
12
De Chernatony, Leslie
12
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12
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12
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12
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7
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Edward Elgar Publishing
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IGI Global
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Erasmus Research Institute of Management
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Forschungskolloquium anlässlich des 65. Geburtstages von Professor Dr. Manfred Helzer <1997, Berlin>
1
Gesellschaft zur Erforschung des Markenwesens
1
Global Brand Conference <11., 2016, Bradford>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
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Gottfried Wilhelm Leibniz Universität Hannover
1
Institut für Handelsmanagement <Münster (Westf)>
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International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
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International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
Internationale Konferenz "DerMarkentag" <5., 2014, Koblenz>
1
Karlsruher Institut für Technologie
1
Markendialog <12, 2008, Berlin>
1
Robert Schuman Centre for Advanced Studies
1
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
1
Society for Consumer Psychology.
1
Springer International Publishing
1
Summer Educators' Conference <2012, Chicago, Ill.>
1
Universitat Pompeu Fabra / Departament d'Economia i Empresa
1
World Advertising Research Center <Henley-on-Thames>
1
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Journal of business research : JBR
411
The journal of product & brand management
285
The journal of brand management : an international journal
267
Journal of retailing and consumer services
251
Psychology & marketing
89
Asia Pacific journal of marketing and logistics
84
European journal of marketing : EJM
78
International journal of hospitality management
75
Journal of marketing communications
73
Marketing intelligence & planning
61
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
59
Journal of strategic marketing
59
International journal of advertising : the review of marketing communications
58
Journal of international consumer marketing
57
Journal of promotion management : innovations in planning and applied research
56
International journal of internet marketing and advertising : IJIMA
51
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
51
Marketing letters : a journal of research in marketing
51
Journal of marketing management : MM
49
International marketing review
48
Journal of the Academy of Marketing Science
48
Journal of promotion management : JPM
47
SpringerLink / Bücher
47
Journal of global marketing
46
International journal of consumer studies
45
Cogent business & management
44
Journal of fashion marketing and management
44
The journal of consumer marketing
44
Journal of marketing
42
The IUP journal of brand management : IJBRM
41
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
38
Journal of marketing management : JMM ; journal of the Academy of Marketing
38
Journal of international marketing
35
International journal of retail & distribution management
34
Journal of Islamic marketing
34
European journal of marketing
33
International journal of contemporary hospitality management
33
Qualitative market research : an international journal
33
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
32
Journal of retailing
32
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ECONIS (ZBW)
7,394
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2
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1
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date (oldest first)
1
Front-of-package product labels : influences of varying nutritional
food
labels on parental decisions
Bui, M̃y
;
Kaltcheva, Velitchka D.
;
Patino, Anthony
; …
- In:
The journal of product & brand management
22
(
2013
)
5/6
,
pp. 352-361
Persistent link: https://www.econbiz.de/10010224845
Saved in:
2
The battle between brands and nutritional labels : how brand familiarity decreases consumers' alertness toward traffic light nutritional labels
Vizcaíno, Franklin Velasco
;
Velasco, Alexandra
- In:
Journal of business research : JBR
101
(
2019
),
pp. 637-650
Persistent link: https://www.econbiz.de/10012103530
Saved in:
3
Brands and
food
-related decision making in the laboratory : how does
food
branding affect acute consumer choice, reference, and intake behaviours? : a systematic review of recent e...
Boyland, Emma J.
;
Christiansen, Paul
- In:
Journal of agricultural & food industrial organization
13
(
2015
)
1
,
pp. 45-54
Persistent link: https://www.econbiz.de/10011415789
Saved in:
4
Determinants of intentions to purchase unhealthy
food
and beverage options : a dual-process theoretical perspective
Sierra, Jeremy J.
;
Taute, Harry A.
;
Turri, Anna M.
- In:
Journal of food products marketing
21
(
2015
)
5
,
pp. 503-520
Persistent link: https://www.econbiz.de/10011432320
Saved in:
5
Peer influence on teenagers' preference for brand name
food
products : the mediation effect of peer identity
Zhang, Hongli
;
Li, Ruiqin
;
Veeck, Ann
;
Yu, Hongyan
- In:
International journal of consumer studies
46
(
2022
)
4
,
pp. 1099-1112
Persistent link: https://www.econbiz.de/10013328234
Saved in:
6
A study of factors for private label brands' success in
food
, grocery and apparels
Ajay Singh
;
De, Debdeep
- In:
International journal of management practice : IJMP
9
(
2016
)
1
,
pp. 93-107
Persistent link: https://www.econbiz.de/10011591733
Saved in:
7
The retail kaleidoscope of private labels with special reference to
food
products in Chennai
Raja, M.
;
Ali, Saifil
- In:
International journal of economic research
14
(
2017
)
1
,
pp. 107-112
Persistent link: https://www.econbiz.de/10011709295
Saved in:
8
The impact of
food
environment on private label versus branded produce choice
Schroeter, Christiane
;
Cai, Xiaowei
- In:
Journal of agricultural & food industrial organization
10
(
2012
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10009720504
Saved in:
9
Determinants of consumer preference towards private label and manufacturer brands in organised packaged
food
retailing : a factor analysis approach
Tandon, Nidhi
;
Verma, Jayender
- In:
International journal of Indian culture and business …
29
(
2023
)
4
,
pp. 508-523
Persistent link: https://www.econbiz.de/10014331608
Saved in:
10
Brand Influence on Consumer Evaluations in Private Label
Food
Products
Buil López-Menchero, Tamar
-
2016
Starting the existing studies about the evaluation of the sensory quality in
food
products, when comparing the … label brands in the
food
market …
Persistent link: https://www.econbiz.de/10013001925
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