Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Markenführung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The business and marketing env...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Markenführung
Marketing
30
Consumer behaviour
21
Konsumentenverhalten
16
Relationship marketing
13
Customer satisfaction
11
Marketing management
11
Marketingmanagement
11
USA
10
United States
10
Dienstleistung
7
Kundenzufriedenheit
7
Beziehungsmarketing
6
Emotion
6
Unternehmen
6
Großbritannien
5
Service quality
5
Services marketing
5
United Kingdom
5
Enterprise
4
International marketing
4
Management
4
Social Web
4
Social web
4
Tourism
4
Anticipation
3
Brand image
3
Brand management
3
Confidence
3
Customer loyalty
3
Dienstleistungsqualität
3
Emotions
3
Erfolgsfaktor
3
Experience
3
Experiment
3
Financial services
3
Internationales Marketing
3
Markenimage
3
Market research
3
Marktforschung
3
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Palmer, Adrian
3
Asaad, Yousra
1
Blumrodt, Jens
1
Huo, Qunying
1
Koenig-Lewis, Nicole
1
Published in...
All
Journal of business research : JBR
1
Journal of marketing management : MM
1
The journal of applied business research
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brand identification in higher education : a conditional process analysis
Palmer, Adrian
;
Koenig-Lewis, Nicole
;
Asaad, Yousra
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3033-3040
Persistent link: https://www.econbiz.de/10011507901
Saved in:
2
On-line destination branding : an investigation into the divergence between brand goals and on-line implementation
Blumrodt, Jens
;
Palmer, Adrian
- In:
The journal of applied business research
30
(
2014
)
6
,
pp. 1597-1604
Persistent link: https://www.econbiz.de/10010470486
Saved in:
3
A study of trust over time within a social network mediated environment
Palmer, Adrian
;
Huo, Qunying
- In:
Journal of marketing management : MM
29
(
2013
)
15/16
,
pp. 1816-1833
Persistent link: https://www.econbiz.de/10010235010
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
