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Consumer brands as collateral : opportunities for asset-based lenders
Sherman, Gerald; Fine, Michael; Gurwitz, Jonathan - In: Commercial lending review 24 (2009) 6, pp. 15-47
Persistent link: https://www.econbiz.de/10003932767
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Fairness zahlt sich aus
Loch, Christoph H.; Sting, Fabian J.; Huchzermeier, Arnd; … - In: Harvard-Business-Manager : das Wissen der Besten 34 (2012) 10, pp. 64-70
Persistent link: https://www.econbiz.de/10009619132
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Finding the profit in fairness
Loch, Christoph H.; Sting, Fabian J.; Huchzermeier, Arnd; … - In: Harvard business review : HBR 90 (2012) 9, pp. 111-115
Persistent link: https://www.econbiz.de/10009614660
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Comment on Joseph Farrell, David J. Balan, Keith Brand, Brett W. Wendling (2011), 'Economics at the FTC : Hospital Mergers, Authorized Generic Drugs, and Consumer Credit Markets'
Keating, Bryan; Willig, Robert; Guerin-Calvert, Margaret; … - 2014
In a review of “Economics at the FTC,” Farrell et al. (2011) discuss empirical methods FTC economists use to assess the potential price effects of prospective hospital mergers. The primary method is a framework based on proxies for the bargaining power of hospitals that are calculated from...
Persistent link: https://www.econbiz.de/10014040891
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Profiling consumers of private label brands in virtual retail environment : a cluster analytic approach
Kumar, Sumit; Chandra, Bibhas - In: International journal of electronic marketing and … 10 (2019) 1, pp. 26-44
Persistent link: https://www.econbiz.de/10012036980
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Country-of-origin effects on Chinese consumption of branded foreign products
Fayol-Song, Lingfang - In: The globalisation of Chinese business : implications …, (pp. 227-239). 2014
Persistent link: https://www.econbiz.de/10012016697
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The development and implementation of the integrated marketing communications concept
Čikošev, Tatjana Cvetkov - In: Economic analysis : EA 52 (2019) 1, pp. 36-47
Persistent link: https://www.econbiz.de/10012061633
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How individual value structures shape smart shopping experience and brand choices : an international perspective
Gómez-Suárez, Mónica; Quiñones, Myriam; Yagüe … - In: European journal of international management : EJIM 13 (2019) 4, pp. 515-532
Persistent link: https://www.econbiz.de/10012065239
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Expanding the boundary of brand extensions through brand relationship quality
Arikan, Esra; Yılmaz, Çengiz; Bodur, Muzaffer - In: Journal of business economics and management 17 (2016) 6, pp. 930-944
Persistent link: https://www.econbiz.de/10011625922
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Modelling research on consumer attitude toward car brands
Steluta, Vlad Uta Daniela - In: International journal of sustainable economies … 3 (2014) 2, pp. 1-15
Persistent link: https://www.econbiz.de/10010511504