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FAMSCALE : a probabilistic multidimensional scaling model for accommodating brand (un)familiarity in positioning maps
Bijmolt, Tammo H. A.; DeSarbo, Wayne; Wedel, Michel - 1993
Persistent link: https://www.econbiz.de/10000883528
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A panel data analysis of travel demand
Meurs, Hendrik J. - 1991
Persistent link: https://www.econbiz.de/10000843696
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The consumer's perceptual product space
Antonides, Gerrit - 1995
Persistent link: https://www.econbiz.de/10000924029
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Market survey of health foods in USA, Federal Republic of Germany and Netherlands
1986
Persistent link: https://www.econbiz.de/10000744364
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Testing causality between marketing variables using scanner data
Bult, Jan R.; Leeflang, Peter; Wittink, Dick R. - 1991
Persistent link: https://www.econbiz.de/10000818031
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Market opportunities for leather manufactures in Netherlands, FR Germany, France and Switzerland
1984
Persistent link: https://www.econbiz.de/10000706756
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Achieving service quality through the application of importance-performance analysis
Govers, Robert; Go, Frank M. - In: Service quality and management, (pp. 161-185). 1999
Persistent link: https://www.econbiz.de/10001407690
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Description of purchase incidence by multivariate heterogeneous Poisson processes
Hoogendoorn, A. W.; Sikkel, Dirk - In: Statistica Neerlandica : journal of the Netherlands … 53 (1999) 1, pp. 21-54
Persistent link: https://www.econbiz.de/10001394904
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Vacation market segmentation : a domain-specific value approach
Oppedijk van Veen, Walle M. - 1986
Persistent link: https://www.econbiz.de/10001263907