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Estimating elasticities with PIMS data : methodolog. issues and substantive implications
Hagerty, Michael R.
- In:
Journal of marketing research : JMR
25
(
1988
)
1
,
pp. 1-9
Persistent link: https://www.econbiz.de/10001040379
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Implications of market structure for elasticity structure
Russell, Gary J.
- In:
Journal of marketing research : JMR
25
(
1988
)
3
,
pp. 229-241
Persistent link: https://www.econbiz.de/10001054429
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