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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Journal of business research : JBR
8
Journal of marketing research : JMR
8
Industrial marketing management : the international journal for industrial and high-tech firms
7
SpringerLink / Bücher
7
Europäische Hochschulschriften / 5
6
Gabler Edition Wissenschaft
6
International journal of forecasting
6
Journal of marketing management : MM
6
International journal of market research
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International series in quantitative marketing
4
JETRO books on-demand
4
Journal of business-to-business marketing
4
Journal of marketing
4
Journal of the Academy of Marketing Science
4
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4
Marketing intelligence & planning
4
Organisation und praktische Anwendung
4
Review of marketing research
4
AMS review : official publication of the Academy of Marketing Science
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
3
International journal of wine business research : IJWBR
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Journal of business economics : JBE
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Know-how to use
3
Marketing theory
3
Springer eBook Collection
3
The handbook of marketing research : uses, misuses, and future advances
3
UTB / Management
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Consumer perception of product risks and benefits
2
Developments in marketing science
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Edward Elgar E-Book Archive
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Electronic markets : the international journal on networked business
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Entrepreneurship, Marketing, Innovation
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Foundations and trends in marketing : FTMKT
2
Gabler Edition Wissenschaft / Business-to-Business-Marketing
2
Information systems and e-business management : ISeB
2
International journal of market research : JMRS ; the journal of the Market Research Society
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ECONIS (ZBW)
669
Showing
1
-
10
of
669
Sort
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date (oldest first)
1
Guest editorial: the dynamics of
sport
marketing
: suggestions for
marketing
intelligence and planning
Ratten, Vanessa
- In:
Marketing intelligence & planning
34
(
2016
)
2
,
pp. 162-168
Persistent link: https://www.econbiz.de/10011568630
Saved in:
2
Researching a segmented market : reflections on telephone interviewing
Lord, Rhiannon
;
Bolton, Nicola
;
Fleming, Scott
; …
- In:
Management research review
39
(
2016
)
7
,
pp. 786-802
Persistent link: https://www.econbiz.de/10011564332
Saved in:
3
The changing role of spectators in
sport
tourism
Williams, Peter W.
- In:
Sport and tourism : 53st congress 2003, Athens, Greece
,
(pp. 207-222)
.
2003
Persistent link: https://www.econbiz.de/10002108975
Saved in:
4
Sportsponsoring aus der Sicht der Marktforschung
Zastrow, Hartmut
;
Cordes, Marcel
- In:
Finanzierung des Sports : Beiträge des 2. Kölner …
,
(pp. 20-35)
.
2002
Persistent link: https://www.econbiz.de/10001656096
Saved in:
5
Erfolgskonzepte im Tourismus III : Regionalmarketing - Großveranstaltungen - Marktforschung
Pechlaner, Harald
(
contributor
);
Bieger, Thomas
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10002658915
Saved in:
6
Ethnographische Semantik : die Ordnung der Mitgliedschaftssymbole am Beispiel des Bergsports
Maeder, Christoph
- In:
Qualitative Marktforschung : Konzepte - Methoden - Analysen
,
(pp. 681-696)
.
2009
Persistent link: https://www.econbiz.de/10003827434
Saved in:
7
Dimensions of general market demand associated with professional team sports : development of a scale
Byon, Kevin K.
;
Zhang, James J.
;
Connaughton, Daniel P.
- In:
Sport management review
13
(
2010
)
2
,
pp. 142-157
Persistent link: https://www.econbiz.de/10003966541
Saved in:
8
Dimensions of market demand associated with Taekwondo schools in North America : development of a scale
Kim, Min Kil
;
Zhang, James J.
;
Ko, Yong Jae
- In:
Sport management review
12
(
2009
)
3
,
pp. 149-166
Persistent link: https://www.econbiz.de/10003913572
Saved in:
9
Prediction markets : theory and applications
Vaughan Williams, Leighton
(
ed.
)
-
2011
Persistent link: https://www.econbiz.de/10009152004
Saved in:
10
Bridging the gap for destination extreme sports : a model of sports tourism customer experience
Klaus, Philipp
;
Maklan, Stan
- In:
Journal of marketing management : MM
27
(
2011
)
13/14
,
pp. 1341-1365
Persistent link: https://www.econbiz.de/10009412795
Saved in:
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