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~subject:"Marketing"
~subject:"United States"
~subject:"Verbraucherverhalten"
~type_genre:"Article in journal"
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Marketing
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7
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International journal of market research : JMRS ; the journal of the Market Research Society
13
Journal of marketing research : JMR
13
Journal of business research : JBR
12
Industrial marketing management : the international journal for industrial and high-tech firms
9
Journal of the Academy of Marketing Science
9
International journal of forecasting
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Jahrbuch der Absatz- und Verbrauchsforschung
6
Journal of business-to-business marketing
5
Journal of historical research in marketing
5
AMS review : official publication of the Academy of Marketing Science
4
International journal of market research
4
Journal of macromarketing : examining the interactions among markets, marketing, and society
4
Journal of marketing
4
Journal of marketing channels : ... distribution systems, strategy, and management
4
Marketing intelligence & planning
4
Marketing theory
4
Qualitative market research : an international journal
4
The journal of product innovation management : an international publication of the Product Development & Management Association
4
Australasian marketing journal
3
European journal of marketing : EJM
3
International journal of wine business research : IJWBR
3
Journal of advertising research
3
Journal of business economics : JBE
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
3
Journal of financial services marketing : JFSM
3
Journal of marketing management : MM
3
Journal of retailing and consumer services
3
Electronic markets : the international journal on networked business
2
Foundations and trends in marketing : FTMKT
2
Harvard business review : HBR
2
Information systems and e-business management : ISeB
2
Journal of business ethics : JOBE
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of fashion marketing and management
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Journal of food products marketing
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ECONIS (ZBW)
344
Showing
1
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10
of
344
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1
Economie de l'Internet
Brousseau, Éric
(
ed.
)
-
2001
Persistent link: https://www.econbiz.de/10001629782
Saved in:
2
Der Handel im Spannungsfeld zwischen Erlebnis- und Umweltorientierung - Implikationen einer empirischen Studie
Bekmeier-Feuerhahn, Sigrid
;
Spieker, Heinrich
- In:
Handelsforschung
14
(
2000
),
pp. 59-80
Persistent link: https://www.econbiz.de/10001472958
Saved in:
3
Social Media : corporate blogs; social workplace; community marketing; Social-Media-Lernumgebung; kollaboratives Schreiben; Arbeitsplatz der Zukunft/ Diana Ingenhoff (Hrsg.)...
Ingenhoff, Diana
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10009657763
Saved in:
4
Special issue: The transition from product to service in business markets
Jacob, Frank
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003700308
Saved in:
5
Customer Equity: Measurement, Management and Research Opportunities
Villanueva, Julian
;
Hanssens, Dominique M.
-
2006
Persistent link: https://www.econbiz.de/10003487214
Saved in:
6
You like what I like, but I don't like what you like : uniqueness motivations in product preferences
Irmak, Caglar
;
Vallen, Beth
;
Sen, Sankar
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
3
,
pp. 443-455
Persistent link: https://www.econbiz.de/10008662504
Saved in:
7
The prevailing feature of consumer needs in the postmodern era : consumer needs analysis in the Lithuanian mobile telecommunications sector
Rytel, Tomas
- In:
Mokslo darbai / Ekonomika
89
(
2010
)
1
,
pp. 91-106
Persistent link: https://www.econbiz.de/10009500466
Saved in:
8
The consequences of performance standards in need-based aid : evidence from community colleges
Scott-Clayton, Judith E.
;
Schudde, Lauren
- In:
Journal of human resources : JHR
55
(
2020
)
4
,
pp. 1105-1136
Persistent link: https://www.econbiz.de/10012587044
Saved in:
9
Too much on the plate? : how executive job demands harm firm innovation and reduce share of exploratory innovations
Zhu, David H.
;
Jia, Liangding
;
Liu, Fei
- In:
Academy of Management journal : AMJ
65
(
2022
)
2
,
pp. 606-633
Persistent link: https://www.econbiz.de/10013207045
Saved in:
10
Cooperatives and consumer research : a bridge needs two supports
Sommer, Robert
- In:
Journal of consumer policy : consumer issues in law, …
8
(
1985
)
4
,
pp. 409-414
Persistent link: https://www.econbiz.de/10001007914
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