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93
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57
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46
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43
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43
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41
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41
Kreutzer, Ralf T.
41
Unger, Fritz
40
Brorsen, B. Wade
39
Kerin, Roger A.
38
Kleinaltenkamp, Michael
38
Backhaus, Klaus
37
Diller, Hermann
36
Ahlert, Dieter
35
Griffith, Garry R.
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35
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35
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Industrial marketing management : the international journal for industrial and high-tech firms
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EB Series
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Journal of Agribusiness
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2011 Annual Meeting, July 24-26, 2011, Pittsburgh, Pennsylvania
60
Australian Journal of Agricultural Economics
60
Journal of marketing
60
Staff Papers / Department of Agricultural, Food and Resource Economics, Michigan State University
59
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
58
Food Security Collaborative Working Papers
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Marketing theory
55
Journal of macromarketing : examining the interactions among markets, marketing, and society
54
Journal of the Academy of Marketing Science
54
2014 Annual Meeting, July 27-29, 2014, Minneapolis, Minnesota
53
Choices
53
2010 Annual Meeting, July 25-27, 2010, Denver, Colorado
52
Journal of historical research in marketing
52
GAZDÁLKODÁS: Scientific Journal on Agricultural Economics
50
2012 Annual Meeting, August 12-14, 2012, Seattle, Washington
49
Arbeitspapier / Institut für Marketing, Universität Mannheim
48
2009 Conference, August 16-22, 2009, Beijing, China
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1
Effect of organizational climate on
marketing
performance : an analysis of the perception of marketers in the banking sector of North Cyprus
Çalıcıoğlu, Cemal
;
Zhakanova, Aliya
;
Emeagwali, …
- In:
Problems and perspectives in management : PPM ; …
12
(
2014
)
4
,
pp. 13-22
Persistent link: https://www.econbiz.de/10010504170
Saved in:
2
A
marketing
perspective on the rise of China : monopoly, politics and value
Collins, Neil
;
Butler, Patrick
- In:
Journal of marketing management : MM
31
(
2015
)
3/4
,
pp. 269-288
Persistent link: https://www.econbiz.de/10010512571
Saved in:
3
Harry's most important work
Hyde, Fran
- In:
Marketing theory
20
(
2020
)
2
,
pp. 211-218
Persistent link: https://www.econbiz.de/10012230861
Saved in:
4
Selling whiteness? : a critical review of the literature on
marketing
and racism
Davis, Judy Foster
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 134-177
Persistent link: https://www.econbiz.de/10011883330
Saved in:
5
Corporate fashion and circular economy : how to manage ethical challenges in
marketing
of B2B textiles
Sönnichsen, Sönnich Dahl
- In:
Creating a sustainable competitive position : ethical …
,
(pp. 33-57)
.
2023
Persistent link: https://www.econbiz.de/10014455189
Saved in:
6
Building a corporate brand in the digital age : imperatives for transforming born-digital startups into successful corporate brands
Mingione, Michela
;
Abratt, Russell
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
11/12
,
pp. 981-1008
Persistent link: https://www.econbiz.de/10012395418
Saved in:
7
Understanding the market in digital environment : a sensemaking framework for
marketing
strategy
Pinarbasi, Fatih
;
Kircova, Ibrahim
- In:
Strategic outlook in business and finance innovation : …
,
(pp. 185-194)
.
2021
Persistent link: https://www.econbiz.de/10012508991
Saved in:
8
Marketing
, synthesis and interdisciplinarity : reading with M.J.B.
Tadajewski, Mark
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
17/18
,
pp. 1876-1891
Persistent link: https://www.econbiz.de/10014450165
Saved in:
9
Entrepreneurship education and digital
marketing
: what does the future hold?
Ratten, Vanessa
;
Rashid, Sumayya
- In:
Developing digital marketing : relationship perspectives
,
(pp. 87-101)
.
2021
Persistent link: https://www.econbiz.de/10012585842
Saved in:
10
Analysis of territories
marketing
activities among small and medium business : a bibliometric analysis
Khomenko, Liliia
;
Rosokhata, Anna
;
Jasnikowski, Adam
- In:
Marketing i menedžment innovacij : m&mi
(
2021
)
4
,
pp. 184-195
Persistent link: https://www.econbiz.de/10013163104
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