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How do alternative strategic orientations influence social media performance?
Valos, Michael J.; Mavondo, Felix T.; Nyadzayo, … - In: Journal of strategic marketing 27 (2019) 1, pp. 1-20
Persistent link: https://www.econbiz.de/10012202440
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Balancing the act : the implications of jointly pursuing internal customer orientation and external customer orientation
Conduit, Jodie; Matanda, Margaret Jekanyika; Mavondo, … - In: Journal of marketing management : MM 30 (2014) 13/14, pp. 1320-1352
Persistent link: https://www.econbiz.de/10010433921
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Performance or learning goal orientation : implications for business performance
Norbani, Che-ha; Mavondo, Felix T.; Mohd-Said, Saad - In: Journal of business research : JBR 67 (2014) 1, pp. 2811-2820
Persistent link: https://www.econbiz.de/10010235313
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An empirical investigation on the role of market orientation in church participation
Mulyanegara, Riza Casidy; Tsarenko, Yelena; Mavondo, … - In: International journal of nonprofit and voluntary sector … 15 (2010) 4, pp. 339-351
Persistent link: https://www.econbiz.de/10008736602
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Entrepreneurship : its relationship with market orientation and learning orientation and as antecedents to innovation and customer value
Nasution, Hanny N.; Mavondo, Felix T.; Matanda, … - In: Industrial marketing management : the international … 40 (2011) 3, pp. 336-345
Persistent link: https://www.econbiz.de/10008991589
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Value innovation and marketing capabilities in dynamic environments : a dynamic capability perspective
Kachouie, Reza; Mavondo, Felix T.; Ambrosini, Veronique - In: Journal of strategic marketing 32 (2024) 1, pp. 49-64
Persistent link: https://www.econbiz.de/10014553118