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Principles of marketing
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Marketing theory
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1978-1988
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Boone, Louis E.
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Kurtz, David L.
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Dryden Press publications in marketing / Principles of marketing and marketing management
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ECONIS (ZBW)
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Marketing
Kurtz, David L.
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Boone, Louis E.
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1984
Persistent link: https://www.econbiz.de/10003499270
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Foundations of marketing
Boone, Louis E.
;
Kurtz, David L.
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1977
Persistent link: https://www.econbiz.de/10013467585
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