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Produktpositionierung
Mayer, Ralf U. - 1984
Persistent link: https://www.econbiz.de/10000087785
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Produktinnovation : Entwicklung und Vermarktung neuer Produkte
Witt, Jürgen (ed.) - 1996
Persistent link: https://www.econbiz.de/10000602801
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Recent contributions to optimal product positioning and buyer segmentation
Green, Paul E. - In: European journal of operational research : EJOR 41 (1989) 2, pp. 127-141
Persistent link: https://www.econbiz.de/10001083056
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Das Marketingkonzept im St. Galler Management-Modell
Bieger, Thomas - 2019 - 3., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10012114501
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Das Marketingkonzept im St. Galler Management-Modell
Bieger, Thomas - 2013 - 1. Aufl.
Persistent link: https://www.econbiz.de/10010233958
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Obesity and social marketing : a life style approach to product design and market segmentation
Lewis, David Leroy - 1978
Persistent link: https://www.econbiz.de/10002376998
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Creating value through company-consumer interaction
Wikström, Solveig - In: Marketing im gesellschaftlichen Dialog, (pp. 247-266). 1996
Persistent link: https://www.econbiz.de/10001293763
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NFT Marketplace Design and Market Intelligence
Kireyev, Pavel - 2022
Nonfungible tokens (NFTs) have exploded in popularity in 2021, generating billions of dollars in transaction volume. In tandem, market intelligence platforms have emerged to track summary statistics about pricing and sales activity across different NFT collections. We demonstrate that...
Persistent link: https://www.econbiz.de/10014085910
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Konzipierung und Realisierung einer Unterstützung des kombinierten Einsatzes von Methoden bei der Positionierungsanalyse
Baier, Daniel - 1994
Persistent link: https://www.econbiz.de/10013162071