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A two-phase interaction process for marketing model construction
Lipson, Harry A.; Darling, John R.; Reynolds, Fred D. - In: MSU business topics 18 (1970) 4, pp. 34-44
Persistent link: https://www.econbiz.de/10002384219
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A study of changes in Finnish consumer attitudes toward the products and associated marketing practices of selected countries, 1975 - 1990
Darling, John R. - In: Liiketaloudellinen aikakauskirja 39 (1990) 3, pp. 175-187
Persistent link: https://www.econbiz.de/10001099666
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A comparative analysis of changes in Finnish consumer attitudes toward the products and associated marketing practices of various selected countries, 1975 to 2000
Darling, John R. - In: Liiketaloudellinen aikakauskirja 50 (2001) 2, pp. 167-187
Persistent link: https://www.econbiz.de/10001597550
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Introduction to marketing: An administration approach
Lipson, Harry Aaron; Darling, John R. - 1971
Persistent link: https://www.econbiz.de/10000576370