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Marktforschung
Marketing
29,134
Agricultural and Food Policy
12,617
Tanzania
6,039
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5,498
Demand and Price Analysis
5,302
Food Consumption/Nutrition/Food Safety
4,744
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3,011
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2,949
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2,532
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2,483
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2,119
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Germany
2,103
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1,992
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1,846
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1,735
Community/Rural/Urban Development
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1,715
Conjoint-Analyse
1,617
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1,562
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1,523
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1,427
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1,246
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1,208
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1,176
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1,137
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1,006
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Herrmann, Andreas
14
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13
Malhotra, Naresh K.
13
Koschnick, Wolfgang J.
12
Green, Paul E.
11
Hruschka, Harald
11
Huber, Frank
11
Teichert, Thorsten
11
Kotler, Philip
8
Wind, Yoram
7
Wittink, Dick R.
7
Birks, David F.
6
Helm, Roland
6
Leeflang, Peter
6
Peter, Jerome Paul
6
Sattler, Henrik
6
Schubert, Bernd
6
Sheth, Jagdish N.
6
Wedel, Michel
6
Baier, Daniel
5
Bauer, Hans H.
5
Donnelly, James H.
5
Gaul, Wolfgang
5
Kamakura, Wagner A.
5
Parsons, Leonard J.
5
Pride, William M.
5
Rao, Vithala R.
5
Scharf, Andreas
5
Alexander, Ralph S.
4
Cross, James S.
4
DeSarbo, Wayne S.
4
Farris, Paul W.
4
Franses, Philip Hans
4
Hildebrandt, Lutz
4
Huber, Joel
4
Jedidi, Kamel
4
Klein, Andreas
4
Lehmann, Donald R.
4
Miller, Richard
4
Orme, Bryan
4
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American Marketing Association
21
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
4
European Association for Industrial Marketing Research
3
GfK-Nürnberg e.V.
3
Market Research Society
3
AMACOM
2
Absatzwirtschaftliche Gesellschaft
2
Academy of Marketing Science
2
Berliner Wissenschafts-Verlag
2
Deutsche Marketing-Vereinigung
2
Deutscher Marketing-Verband
2
Edward Elgar Publishing
2
European Marketing Academy
2
European Society for Opinion and Marketing Research
2
Gesellschaft für Konsum-, Markt- und Absatzforschung
2
Harvard Graduate School of Business Administration
2
Nihon Bōeki Shinkōkai
2
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
2
Springer Fachmedien Wiesbaden
2
World Marketing Congress <19., 2016, Paris>
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
Academy of Marketing
1
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
Academy of Marketing Science / Annual Conference <2012, New Orleans, La.>
1
Academy of Marketing Science, Coral Gables, Fla.
1
Advertising Research Foundation
1
Albert-Ludwigs-Universität Freiburg / Betriebswirtschaftliches Seminar
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American Management Association / Marketing Division
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American Marketing Association / Task Force on the Development of Marketing Thought
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1
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1
BDW, Deutscher Kommunikationsverband
1
Bain & Company <Boston, Mass.>
1
Bangladesh Small and Cottage Industries Corporation <Dhaka>
1
Betriebswirtschaftliche Beratungsstelle für den Einzelhandel <Köln>
1
Bund Deutscher Verkaufsförderer und Trainer
1
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Journal of marketing research : JMR
20
Conjoint measurement : methods and applications
19
Europäische Hochschulschriften / 5
15
SpringerLink / Bücher
14
Gabler Edition Wissenschaft
13
Journal of business research : JBR
9
Marketing : ZFP ; journal of research and management
9
Conjoint measurement : methods and applications ; with 91 tables
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of business economics : JBE
7
International journal of forecasting
6
International journal of market research
6
Jahrbuch der Absatz- und Verbrauchsforschung
6
Springer eBook Collection
6
The handbook of marketing research : uses, misuses, and future advances
6
European journal of operational research : EJOR
5
International journal of market research : JMRS ; the journal of the Market Research Society
5
International series in quantitative marketing
5
Journal of marketing
5
Journal of marketing management : MM
5
Journal of the Academy of Marketing Science
5
Review of marketing research
5
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
5
Beiträge zur betriebswirtschaftlichen Forschung
4
JETRO books on-demand
4
Journal of business-to-business marketing
4
Lehrbuch
4
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
4
Marketing intelligence & planning
4
Organisation und praktische Anwendung
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
3
Die Betriebswirtschaft : DBW
3
Hochschulschriften zur Betriebswirtschaftslehre
3
International journal of wine business research : IJWBR
3
International's series in marketing
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Journal of retailing and consumer services
3
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3
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ECONIS (ZBW)
1,093
USB Cologne (EcoSocSci)
93
OLC EcoSci
13
USB Cologne (business full texts)
3
EconStor
3
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1
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51
Gewinnorientierte Produktliniengestaltung unter Berücksichtigung des Kundennutzens
Gaul, Wolfgang
- In:
Journal of business economics : JBE
65
(
1995
)
8
,
pp. 835-855
Persistent link: https://www.econbiz.de/10001183811
Saved in:
52
Forecasting the market for electric vehicles in California using conjoint analysis
Segal, Robin
- In:
The energy journal
16
(
1995
)
3
,
pp. 89-111
Persistent link: https://www.econbiz.de/10001187978
Saved in:
53
A conjoint analysis of new food products processed from underutilized small crawfish
Harrison, R. Wes
- In:
Journal of agricultural and applied economics
30
(
1998
)
2
,
pp. 257-265
Persistent link: https://www.econbiz.de/10001252724
Saved in:
54
Concomitant variable latent class models for conjoint analysis
Kamakura, Wagner A.
- In:
International journal of research in marketing : IJRM ; …
11
(
1994
)
5
,
pp. 451-464
Persistent link: https://www.econbiz.de/10001175290
Saved in:
55
Anwendungsprobleme der Conjoint-Analyse : die Eignung conjointanalytischer Untersuchungsansätze zur Abbildung realer Entscheidungsprozesse
Weiber, Rolf
- In:
Marketing : ZFP ; journal of research and management
19
(
1997
)
2
,
pp. 107-118
Persistent link: https://www.econbiz.de/10001219632
Saved in:
56
Die Bedeutung der Datenerhebungsmethode und des Untersuchungsdesigns für die Ergebnisstabilität der Conjoint-Analyse
Stallmeier, Christian
-
1993
Persistent link: https://www.econbiz.de/10000866591
Saved in:
57
A least squares procedure for benefit segmentation with conjoint experiments
Kamakura, Wagner A.
- In:
Journal of marketing research : JMR
25
(
1988
)
2
,
pp. 157-167
Persistent link: https://www.econbiz.de/10001051617
Saved in:
58
Assessing attribute significance in conjoint analysis : nonparametric tests and empir. validation
Kohli, Rajeev
- In:
Journal of marketing research : JMR
25
(
1988
)
2
,
pp. 123-133
Persistent link: https://www.econbiz.de/10001051621
Saved in:
59
Completely unacceptable levels in conjoint analysis : a cautionary note
Green, Paul E.
- In:
Journal of marketing research : JMR
25
(
1988
)
3
,
pp. 293-300
Persistent link: https://www.econbiz.de/10001054424
Saved in:
60
A design strategy for improving adaptive conjoint analysis
Huertas-Garcia, Ruben
;
Gázquez-Abad, Juan Carlos
; …
- In:
The journal of business & industrial marketing
31
(
2016
)
3
,
pp. 328-338
Persistent link: https://www.econbiz.de/10011523967
Saved in:
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