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Marktforschung
Marketing theory
86
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35
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23
Ökonomische Ideengeschichte
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Tadajewski, Mark
9
Hewer, Paul
3
Brownlie, Douglas
2
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1
DeBerry-Spence, Benet
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Ferguson, Pauline
1
Figueiredo, Bernardo
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Journal of marketing management : MM
3
Critical marketing : defining the field
1
History of marketing thought ; Volume 2
1
Journal of historical research in marketing
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Marketing theory
1
Qualitative marketing research : approaches, techniques and analysis
1
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The development of marketing theory and its philosophical underpinnings
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ECONIS (ZBW)
11
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1
Editorial: Engaging marketing management
Tadajewski, Mark
;
Hewer, Paul
- In:
Journal of marketing management : MM
28
(
2012
)
7/8
,
pp. 955-956
Persistent link: https://www.econbiz.de/10009576995
Saved in:
2
Theory into practice: meditations on cultures of accountability and interdisciplinary in marketing research
Brownlie, Douglas
;
Hewer, Paul
;
Ferguson, Pauline
- In:
Journal of marketing management : MM
23
(
2007
)
5/6
,
pp. 395-409
Persistent link: https://www.econbiz.de/10003492052
Saved in:
3
Concerning marketing critterati : beyond nuance, estrangement and elitism
Brownlie, Douglas
;
Hewer, Paul
- In:
Critical marketing : defining the field
,
(pp. 44-68)
.
2007
Persistent link: https://www.econbiz.de/10003534483
Saved in:
4
Remembering motivation research : toward an alternative genealogy of interpretive consumer research
Tadajewski, Mark
-
2008
Persistent link: https://www.econbiz.de/10003644110
Saved in:
5
Remembering motivation research : toward an alternative genealogy of interpretive consumer research
Tadajewski, Mark
-
2009
Persistent link: https://www.econbiz.de/10003793772
Saved in:
6
Remembering motivation research : toward on alternative genealogy of interpretive consumer research
Tadajewski, Mark
-
2008
Persistent link: https://www.econbiz.de/10003609456
Saved in:
7
Promoting the consumer society : Ernest Dichter, the Cold War and FBI
Tadajewski, Mark
- In:
Journal of historical research in marketing
5
(
2013
)
2
,
pp. 192-211
Persistent link: https://www.econbiz.de/10009758439
Saved in:
8
Percival White (1887 - 1970) : marketing engineer
Jones, D. G. Brian
;
Tadajewski, Mark
- In:
Marketing theory
11
(
2011
)
4
,
pp. 455-478
Persistent link: https://www.econbiz.de/10009419184
Saved in:
9
Consumer studies
Tadajewski, Mark
(
ed.
);
O'Shaughnessy, John
(
ed.
); …
-
2014
Persistent link: https://www.econbiz.de/10010242113
Saved in:
10
Waste, art, and social change : transformative consumer research outside of the academy?
Tadajewski, Mark
;
Hamilton, Kathy
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
1
,
pp. 80-86
Persistent link: https://www.econbiz.de/10010257263
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