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~subject:"Marktsegmentierung"
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Marktsegmentierung
Verbraucherverhalten
17
Consumer behaviour
15
Konsumentenverhalten
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Marketing
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English
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Kanuk, Leslie Lazar
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Schiffman, Leon G.
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USB Cologne (EcoSocSci)
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Consumer behavior
Schiffman, Leon G.
;
Kanuk, Leslie Lazar
-
2004
-
8. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004778842
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Consumer behavior
Schiffman, Leon G.
;
Kanuk, Leslie Lazar
-
2007
-
9. ed.
Persistent link: https://www.econbiz.de/10004886536
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